APPARATUS OF PLAYING CASINO GAME

• US 20100069157A1
• Filed: 03/19/2009
• Published: 03/18/2010
• Est. Priority Date: 09/12/2008
• Status: Active Grant

• Current Assignee: Square Enix Co., Ltd. (Square Enix Holdings Co., Ltd.)
• Original Assignee: Square Enix Co., Ltd. (Square Enix Holdings Co., Ltd.)
• Inventors: FUJIMOTO, Yoshinari
• Granted Patent: US 8,140,626 B2
• Time in Patent Office: Days
• US Class Current: 463/42
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0209 Incentive being awarded or redeemed in connection with the playing of a video game
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0258 Registration
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 50/34 Betting or bookmaking, e.g. Internet betting
• CPC Class Codes: G07F 17/32 for games, toys, sports, or amusements
• CPC Class Codes: G07F 17/3227 Configuring a gaming machine, e.g. downloading personal settings, selecting working parameters
• CPC Class Codes: G07F 17/3237 about the players, e.g. profiling, responsible gaming, strategy/behavior of players, location of players

Abstract

An apparatus of playing casino game has presentation means for presenting an affiliate advertisement, control means for transmitting personal information of users to a sever of the affiliate advertisement and obtaining a point which is compensation, execution means for getting a user to execute a casino game with the point as stakes, means for searching and extracting an advertisement to which a user can respond out of the affiliate advertisements when the point becomes a predetermined value or lower during execution of the game, and means for instructing to collectively transmit personal information of a user regarding all extracted affiliate advertisements.

Claims

1. Apparatus of playing casino game which connects with two or more terminal devices and two or more advertiser servers through a public communication line, comprising:

means for presenting affiliate advertisement of said advertiser server to a user who operates said terminal device on said apparatus of playing casino game;

point control means for sending personal information of said user to said advertiser server of said affiliate advertisement which is presented by said apparatus of playing casino game, which is selected by said user through an operation of said terminal device, and for giving a point received from said advertiser server as compensation to said user who selected said affiliate advertisement and storing an point obtained by accumulating given points in a predetermined memory as an obtained point for each user;

casino game execution means for getting said user to play a casino game in such a way that casino game program is executed on said apparatus of playing casino game according to an instruction of said user through said terminal device or said casino game program downloaded into said terminal device is executed by said terminal device with at least a part of said obtained point as stakes;

search means, for searching and extracting said affiliate advertisement to which said user can respond out of said affiliate advertisements, if said obtained point of said user who plays said casino game is judged to be a predetermined value or lower during execution of said casino game; and

collective transmission instructing means, for instructing said point control means to collectively transmit said personal information of said user to said advertiser servers of said affiliate advertisements for all extracted affiliate advertisements.

2. The apparatus of playing casino game according to claim 1, said search means further having:

means for producing an affiliate advertisement selection picture so as be selectable by said user from searched and extracted affiliate advertisements after searching and extracting said affiliate advertisements to which said user can respond and sending said picture to said terminal device of said user; and

selection signal receiving means for receiving a selection signal which shows selection result of said affiliate advertisement according to said affiliate advertisement selection picture, which is sent from said terminal device of said user to said apparatus of playing casino game;

whereby said collective transmission instructing means deals with said affiliate advertisement selected by said selection signal as said all extracted affiliate advertisements.

3. The apparatus of playing casino game according to claim 1, said search means further having:

means for receiving a response request to said affiliate advertisement outputted from said terminal device;

whereby said search means judges that said obtained point of said user who plays said casino game became a predetermined value or lower when receiving said response request to said affiliate advertisement from said terminal device during execution of said casino game by said terminal device.

4. The apparatus of playing casino game according to claim 1, said point control means further having:

point update means for subtracting a value of stakes of said user which has been consumed at the time of playing said casino game on said terminal device from a value of said obtained point corresponding thereto in said memory; and

means for producing and outputting a response request to said affiliate advertisement, if a value of said obtained point in said memory is judged to be a predetermined value or lower;

whereby said search means judges that said obtained point of said user who plays said casino game became a predetermined value or lower when receiving said response request to said affiliate advertisement from said means for producing said response request during execution of said casino game by said terminal device.