Directed Media Based On User Preferences
First Claim
1. A method for providing directed media to a user on a network, comprising:
- retrieving user profile information based on a device identifier associated with a user profile; and
analyzing the retrieved information to determine a directed media component.
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Abstract
A system for determining directed media for a user is provided. The exemplary system comprises a media selection optimizer which is configured to determine a directed media component based on a user profile associated, via a device identifier, with a network access device. The media selection optimizer may also utilize access point information, historic information, and access point location-centric information in its determination of the directed media component. The directed media component may then be forward to a media server which provides the corresponding directed media to the user. The directed media may comprise advertisement, coupons, video, music, or any other media which is customizable to the user.
19 Citations
2 Claims
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1. A method for providing directed media to a user on a network, comprising:
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retrieving user profile information based on a device identifier associated with a user profile; and analyzing the retrieved information to determine a directed media component.
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2-20. -20. (canceled)
Specification
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- Resources
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Current AssigneeAmul Patel, Brijesh Patel, Jaz Banga, Nitin Shah
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Original AssigneeAmul Patel, Brijesh Patel, Jaz Banga, Nitin Shah
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InventorsPatel, Amul, Banga, Jaz, Shah, Nitin, Patel, Brijesh
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Application NumberUS12/632,743Publication NumberTime in Patent OfficeDaysField of SearchUS Class Current709/219CPC Class CodesG06F 16/9535 Search customisation based ...H04L 67/303 Terminal profilesH04L 67/306 User profilesH04L 67/51 Discovery or management the...H04L 67/53 using third party service p...H04L 67/535 Tracking the activity of th...
