PROXIMITY MARKETING SERVER APPARATUS
First Claim
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1. A method for delivering content to at least one mobile device comprising the steps of:
- accessing discrete prepared content;
transmitting the prepared content to a proximity broadcast node;
storing the prepared content in the proximity broadcast node;
detecting the proximity broadcast node if a mobile communication device with wireless communication capability is within a data communication range of the proximity broadcast node;
attempting to establish a peer-to-peer connection with the detected mobile communication device within the data communication range; and
when a peer-to-peer connection is established, delivering by the proximity broadcast node the prepared content to the mobile communication device.
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Abstract
Prepared content assessable by a server is transmitted to a mobile communication device having wireless communication capability. A proximity broadcast node coupled to the server by a network detects if a mobile communication device within a data communication range of the node. The node then attempts to establish a peer-to-peer connection with the mobile device. When a connection is established, the node delivers the prepared content to the mobile device. If the user of the mobile device ignores the connection or does not respond to a connection attempt; future attempts to transmit the prepared content to the mobile device are prohibited.
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Citations
35 Claims
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1. A method for delivering content to at least one mobile device comprising the steps of:
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accessing discrete prepared content; transmitting the prepared content to a proximity broadcast node; storing the prepared content in the proximity broadcast node; detecting the proximity broadcast node if a mobile communication device with wireless communication capability is within a data communication range of the proximity broadcast node; attempting to establish a peer-to-peer connection with the detected mobile communication device within the data communication range; and when a peer-to-peer connection is established, delivering by the proximity broadcast node the prepared content to the mobile communication device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
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18. A method for delivering content to at least one mobile device comprising the steps of:
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means for accessing discrete prepared content; means for transmitting the prepared content to a proximity broadcast node; means for storing the prepared content in the proximity broadcast node; means for detecting the proximity broadcast node if a mobile communication device with wireless communication capability is within a data communication range of the proximity broadcast node; means for attempting to establish a peer-to-peer connection with the detected mobile communication device within the data communication range when a peer-to-peer connection is established; means for delivering by the proximity broadcast node the prepared content to the mobile communication device.
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19. An apparatus for delivering content to at least one mobile communication device comprising:
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a server; a proximity broadcast node; the server and the node connected in data communication by a network; an application coupled to the node, the application configured for; detecting if a mobile communication device with wireless communication capability is within a data communication range of the proximity broadcast node; attempting to establish a peer-to-peer connection with the detected mobile communication device within the data communication range; and when a peer-to-peer connection is established, delivering the prepared content to the mobile communication device by the proximity broadcast node. - View Dependent Claims (20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35)
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Specification