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Methods, Systems, and Products for Auctioning Search Terms in a Search Engine

  • US 20100094725A1
  • Filed: 12/21/2009
  • Published: 04/15/2010
  • Est. Priority Date: 03/17/2004
  • Status: Active Grant
First Claim
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1. A method for auctioning search terms in a search engine, comprising:

  • receiving an order;

    determining a search term associated with the order;

    participating in an auction for the search term on a search engine;

    determining an amount of a bid for the search term;

    submitting the bid to the auction for a position on a search result list for the search engine; and

    delivering a minimum level of traffic to a customer website in response to the order.

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