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MOBILE SCRATCH OFF ADVERTISING SYSTEM

  • US 20100121719A1
  • Filed: 02/27/2009
  • Published: 05/13/2010
  • Est. Priority Date: 11/10/2008
  • Status: Abandoned Application
First Claim
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1. A method for displaying advertising to mobile user, comprising:

  • receiving logon information from a mobile device in a game or advertising server network, wherein the logon information contains a geographic location identifier;

    selecting, at the game or advertising server network, an electronic scratch off game corresponding to the geographic location identifier;

    downloading the selected electronic scratch off game to the mobile device from the server;

    displaying a foreground game image to a user of the mobile device;

    receiving a wiping input from the user of the mobile device on a touch screen of the mobile device;

    removing a portion of the foreground game image corresponding to the wiping input;

    displaying a background game image in areas corresponding to the wiping input, wherein the background game image contains a scratch off game win or loss indicator; and

    using the win indicator at a sponsor advertising location to obtain a prize or item of value.

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