METHOD AND SYSTEM FOR MULTIMEDIA CONTENT CONSUMPTION ANALYSIS

• US 20100125658A1
• Filed: 11/17/2008
• Published: 05/20/2010
• Est. Priority Date: 11/17/2008
• Status: Abandoned Application

• Current Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Original Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Inventors: Strasters, Jeffrey L.
• Application Number:
  US12/272,594
• Publication Number:
  US 20100125658A1
• Time in Patent Office: Days
• US Class Current: 709/224
• CPC Class Codes: H04L 65/61 for supporting one-way streaming services, e.g. Internet radio
• CPC Class Codes: H04L 67/125 involving control of end-device applications over a network
• CPC Class Codes: H04L 67/75 Indicating network or usage conditions on the user display

Abstract

A method and system for analyzing consumption of multimedia content provided by a multimedia content delivery network are disclosed. The multimedia content may be selected by a user using an electronic programming guide on customer premises equipment (CPE). A historical log of content selection events may be recorded. The historical log is analyzed to generate consumption statistics and consumption patterns for the user. The consumption statistics may be generated for different content types. The analysis may be performed locally on CPE or by a remote server. The consumption statistics may be compared with a user subscription for multimedia content. A consumption metric may be generated for recommending a more cost-effective subscription package to the user. Consumption data may be provided to third parties for data mining.

Claims

1. A method for analyzing multimedia content provided by a multimedia content delivery network (MCDN), the method comprising:

collecting historical events describing multimedia content selected by a user of the MCDN;

analyzing the historical events to generate consumption statistics specific to the user;

storing the consumption statistics; and

enabling the display of the consumption statistics.

2. The method of claim 1, wherein the MCDN is an Internet protocol compliant network.

3. The method of claim 1, wherein said collecting, analyzing, and enabling are performed by customer premises equipment.

4. The method of claim 1, wherein the selected multimedia content is selected using an electronic programming guide (EPG), and wherein the consumption statistics are accessible using the EPG.

5. The method of claim 1, further comprising:

evaluating the consumption statistics with respect to an MCDN subscription package; and

generating a consumption metric based at least in part on said evaluating, wherein the consumption metric indicates a relationship between the consumption statistics and the MCDN subscription package.

6. The method of claim 5, further comprising:

recommending a modification of the MCDN subscription package to the user based on the consumption metric.

7. The method of claim 6, wherein the consumption metric indicates at least one of undersubscribed, oversubscribed, or adequately subscribed.

8. The method of claim 1, wherein analyzing said historical events includes classifying the selected multimedia content based on content type.

9. The method of claim 8, wherein the content type is selected from the group consisting of:

channel, channel type, intended audience, genre, duration, time of broadcast, and program ratings.

10. The method of claim 9, wherein the channel type is at least one of:

pay per view, video on demand, and scheduled programming.

11. A device, configured to analyze multimedia content provided by a multimedia content delivery network (MCDN), the device comprising:

a processor;

a network interface configured to receive multimedia content from the MCDN; and

memory media accessible to the processor, including processor executable instructions to;

record multimedia content user selection events to a historical consumption log;

process the historical consumption log to reveal user consumption patterns; and

display information visually indicative of the user consumption patterns.

12. The device of claim 11, further comprising:

a display device; and

further including processor executable instructions to;

display a comparison of the user consumption patterns and an MCDN subscription package purchased by the user.

13. The device of claim 12, wherein an electronic programming guide (EPG) of the MCDN is used to generate the user selection events.

14. The device of claim 12, wherein an EPG of the MCDN is used to display said information visually.

15. The device of claim 14, wherein the comparison is made available by accessing the EPG.

16. The device of claim 12, wherein a result of the comparison is at least one of undersubscribed, oversubscribed, or adequately subscribed.

17. The device of claim 11, wherein said processor executable instructions to process the historical consumption log include instructions executable to:

send the historical consumption log to a remote server for analysis; and

receive results of the analysis from the remote server, wherein the results include user consumption patterns.

18. The device of claim 11, wherein said processor executable instructions to process the historical consumption log include instructions executable to:

analyze the historical consumption log locally using the processor.

19. Computer-readable memory media, including program instructions for analyzing multimedia content provided to a user via a multimedia content delivery network (MCDN), said program instructions executable to:

receive a historical consumption log, wherein the historical consumption log includes information indicative of which multimedia content was selected for viewing by the user;

analyze the historical consumption log and generate content consumption data based on the analysis; and

send the content consumption data to a client of the MCDN.

20. The memory media of claim 19, wherein the content consumption data includes a comparison of actual consumption by the user with an MCDN subscription package purchased by the user.

21. The memory media of claim 20, wherein the comparison further includes a monetary difference between the value of the actual consumption and the value of the MCDN subscription package.

22. The memory media of claim 20, wherein the comparison further includes information about different categories of multimedia content.

23. The memory media of claim 22, wherein the categories of content are selected from the group consisting of:

channel, channel type, intended audience, genre, duration, time of broadcast, and program ratings.

24. The memory media of claim 19, further including program instructions executable to:

include the content consumption data in an electronic programming guide provided to the client.

25. The memory media of claim 19, further including program instructions executable to:

provide the content consumption data to a third party for data mining.