System and method for on-demand delivery of audio content for use with entertainment creatives

• US 20100131085A1
• Filed: 09/19/2009
• Published: 05/27/2010
• Est. Priority Date: 09/07/2007
• Status: Abandoned Application

• Current Assignee: Veritone Media
• Original Assignee: Veritone Media
• Inventors: Steelberg, Ryan, Steelberg, Chad
• Application Number:
  US12/586,238
• Publication Number:
  US 20100131085A1
• Time in Patent Office: Days
• US Class Current: 700/94
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A method of creating and delivering an on-demand audio asset for inclusion in a creative is described. The method includes the steps of accessing a central processing environment, requesting at least one recording of at least a portion of an audio transmission generated from a communication device, generating at least one audio asset, adding the audio asset to a pool of related assets stored in a vault connected to the central processing environment, selecting the generated audio asset and at least one other related asset from the pool of related assets to form a creative, then requesting delivery of the creative to another communication device, and finally delivering the creative to the other communication device. The method is performed in part by a creative composition engine, which is also described. The engine includes a central processing environment having a processor, a digital recorder and a digital asset storage vault.

Claims

1. A method of creating and delivering an audio asset, comprising the steps of:

accessing, from a first telecommunication device, a central processing environment via a computerized telecommunications network;

providing at least one textual script to the first telecommunication device;

requesting of the first telecommunication device at least one audio recording of at least one portion of the at least one textual script;

generating at least one audio asset, comprising at least a portion of the at least one recording;

requesting delivery of the audio asset to a second telecommunication device; and

delivering the audio asset to the second telecommunication device via the computerized telecommunications network responsive to the requesting.

2. The method of claim 1, wherein the generating at least one recording occurs only after receiving at least one approval.

3. The method of claim 1, wherein the delivering of an audio assets occurs only after receiving at least one approval.

4. The method of claim 1, wherein the user is a celebrity.

5. The method of claim 1, wherein the textual script is generated by the central processing environment.

6. The method of claim 1, wherein the at least one recording is recorded by the first communication device.

7. The method of claim 1, wherein the at least one recording is recorded by the central processing environment.

8. A creative composition engine, comprising:

a central processing environment comprising at least one processor, a digital recorder and a creative approval engine;

wherein the digital recorder records at least a portion of an audio transmission from a first communication device connected to the central processing environment via a computerized telecommunications network; and

wherein the creative approval engine compares the recording to an acceptable script and provides an approval for the central processing environment to deliver the recording to a second communication device.

9. The engine of claim 8, wherein the approval is generated by a user.

10. The engine of claim 8, wherein the audio transmission comprises voice output from a user reading a textual script.

11. The engine of claim 8, wherein the user is a celebrity.

12. The engine of claim 8, wherein the textual script is generated by the central processing environment.