System and method for localized valuations of media assets
First Claim
1. An computerized engine for selecting at least one endorser for use in one or more advertisements, comprising:
- a talent library comprising a plurality of electronic media assets delineated by respective ones of the at least one endorser;
a mention tracker that electronically tracks mentions of the media assets, and that assigns at least one metric to each of the mentions; and
a graphical user display that displays the metrics correspondent to a selected one of the at least one endorser based on ones selected from a plurality of geographies, wherein the selected ones of the geographies are a situs of ones of the mentions.
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Abstract
An engine, system and method for selecting at least one endorser for use in one or more advertisements. The engine, system and method may include a talent library including a plurality of electronic media assets delineated by respective ones of the at least one endorser, a mention tracker that electronically tracks mentions of the media assets, and that assigns at least one metric to each of the mentions, and a graphical user display that displays the metrics correspondent to a selected one of the at least one endorser based on ones selected from a plurality of geographies, wherein the selected ones of the geographies are a situs of ones of the mentions.
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Citations
21 Claims
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1. An computerized engine for selecting at least one endorser for use in one or more advertisements, comprising:
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a talent library comprising a plurality of electronic media assets delineated by respective ones of the at least one endorser; a mention tracker that electronically tracks mentions of the media assets, and that assigns at least one metric to each of the mentions; and a graphical user display that displays the metrics correspondent to a selected one of the at least one endorser based on ones selected from a plurality of geographies, wherein the selected ones of the geographies are a situs of ones of the mentions. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21)
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Specification