SYSTEM AND METHOD FOR RENTAL OF ELECTRONIC DISPLAY SCREEN SPACE TO ADVERTISERS FOR COMPENSATION
First Claim
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1. A system, comprising:
- a consumer database, wherein information pertaining to registered consumers are stored in the consumer database;
an advertiser database, wherein information pertaining to registered advertisers are stored in the advertiser database; and
a server coupled to the consumer database and the advertiser database, wherein the server is further coupled among at least one source of advertisements and multiple electronic devices with screens, via a network, and further wherein the server is configured to;
receive advertisements from the at least one advertisement source;
receive payments from advertisers providing the advertisements;
display at least a subset of the advertisements on advertising viewing areas (AVA) of the screens;
monitor use of the electronic devices to determine an active use time of the electronic devices while advertisements are displayed on the screens; and
provide compensation to registered consumers associated with the electronic devices based at least upon the active use time.
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Abstract
A system and method are disclosed for providing a way for advertisers to rent advertising space from a consumer on an electronic device owned or used by the consumer, such as a computer screen, television screen, or mobile telephone, and pay the consumer based upon the amount of time the consumer actively uses the device. Consumers can also receive compensation for electronic device advertising space referrals based upon the amount of time a referred consumer actively uses the device. The method further includes details regarding the compensation model.
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Citations
20 Claims
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1. A system, comprising:
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a consumer database, wherein information pertaining to registered consumers are stored in the consumer database; an advertiser database, wherein information pertaining to registered advertisers are stored in the advertiser database; and a server coupled to the consumer database and the advertiser database, wherein the server is further coupled among at least one source of advertisements and multiple electronic devices with screens, via a network, and further wherein the server is configured to; receive advertisements from the at least one advertisement source; receive payments from advertisers providing the advertisements; display at least a subset of the advertisements on advertising viewing areas (AVA) of the screens; monitor use of the electronic devices to determine an active use time of the electronic devices while advertisements are displayed on the screens; and provide compensation to registered consumers associated with the electronic devices based at least upon the active use time. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A method, comprising:
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receiving a first request from a consumer to rent advertising space on a screen of an electronic device used by a consumer in exchange for compensation; receiving a second request from one or more advertisers to display one or more advertisements on the consumer'"'"'s electronic device screen; displaying at least a subset of the one or more advertisements in an advertising viewing area (AVA) on the electronic device screen; tracking use of the electronic device to determine an active use time of the electronic device while advertisements are displayed on the AVA; receiving a payment from the advertisers for displaying each advertisement; and delivering a compensation to the consumer, wherein the compensation is dependent upon an amount of time that the consumer actively uses the electronic device. - View Dependent Claims (9, 10, 11, 12, 13, 14, 15, 16)
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17. A method comprising:
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providing advertising viewing software for loading onto a first electronic device with a first screen; monitoring the first electronic device for a first active use while an advertising viewing area (AVA) displays advertisements on the first screen; timing a first active use time; and providing a first compensation to a first consumer based upon at least the first active use time of the first electronic device. - View Dependent Claims (18, 19, 20)
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Specification