DELIVERING TARGETED ADVERTISING TO MOBILE DEVICES
First Claim
Patent Images
1. A method of delivering advertising to a client at a portable device, comprising:
- sending a client ID to a host server;
producing a downloaded advertising item relative to a product or service from the host server;
parsing and storing the downloaded advertising item; and
in response to the parsing and storing, displaying the advertising item to the client at the portable device.
7 Assignments
0 Petitions
Accused Products
Abstract
A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.
177 Citations
18 Claims
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1. A method of delivering advertising to a client at a portable device, comprising:
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sending a client ID to a host server; producing a downloaded advertising item relative to a product or service from the host server; parsing and storing the downloaded advertising item; and in response to the parsing and storing, displaying the advertising item to the client at the portable device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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Specification