METHOD AND SYSTEM FOR TIME-AND LOCATION-SENSITIVE CUSTOMER LOYALTY REWARDS PROGRAM

• US 20100145784A1
• Filed: 10/26/2009
• Published: 06/10/2010
• Est. Priority Date: 12/04/2008
• Status: Abandoned Application

• Current Assignee: DoApp Incorporated (Naviga Inc.)
• Original Assignee: DoApp Incorporated (Naviga Inc.)
• Inventors: Beavers, Wade, Borrillo, David, Sriver, Joseph
• Application Number:
  US12/606,018
• Publication Number:
  US 20100145784A1
• Time in Patent Office: Days
• US Class Current: 705/14.250
• CPC Class Codes: G01C 21/20 Instruments for performing navigational calculations G01C21/24, G01C21/26 take precedence
• CPC Class Codes: G06Q 20/3224 Transactions dependent on location of M-devices
• CPC Class Codes: G06Q 20/387 Payment using discounts or coupons relating to marketing G06Q30/02
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0224 based on user history
• CPC Class Codes: G06Q 30/0235 constrained by time limit or expiration date
• CPC Class Codes: H04W 64/00 Locating users or terminals or network equipment for network management purposes, e.g. mobility management

Abstract

A method and system for transmitting a time- and location-sensitive discount code to a user participating in a loyalty program. The method includes determining a physical location of a user mobile device. The method includes determining a user local time. The method includes analyzing a user purchase history stored within a loyalty program data store. The method includes selecting a discount code based, in part, on the location, the local time, and the user purchase history. The method includes transmitting the discount code to the user mobile device.

Claims

1. A method for transmitting a discount code, comprising:

determining a physical location of a user mobile device;

determining a user local time;

analyzing a user purchase history stored within a loyalty program data store;

selecting a discount code based, in part, on the location, the local time, and the user purchase history;

transmitting the discount code to the user mobile device.

2. The method of claim 1, wherein the discount code is selected from a data store of available discount codes.

3. The method of claim 1, wherein the physical location is determined by at least one of:

a Global Positioning Satellite (GPS) system, short range network detection, and cellular tower triangulation.

4. The method of claim 1, wherein the discount code is further selected, in part, based on a retailer inventory of products to be sold before expiration.

5. The method of claim 1, wherein the loyalty program data store associates the user purchase history with a user demographic information and a user identifier.

6. The method of claim 1, wherein the discount code is transmitted as a SMS message.

7. The method of claim 1, wherein the discount code is valid for a specified time period at a specified merchant location.

9. The system of claim 7, wherein the discount code is selected from a data store of available discount codes.

10. The system of claim 7, wherein the physical location is determined by at least one of:

a Global Positioning Satellite (GPS) system, short range network detection, and cellular tower triangulation.

11. The system of claim 7, wherein the discount code is further selected, in part, based on a retailer inventory of products to be sold before expiration.

12. The system of claim 7, wherein the loyalty program data store associates the user purchase history with a user demographic information and a user identifier.

13. The system of claim 7, wherein the discount code is transmitted as a SMS message.

14. The system of claim 7, wherein the discount code is valid for a specified time period at a specified merchant location.

8. A system for transmitting a discount code, comprising:

a server, the server configured to,

determine a physical location of a user mobile device,

determine a user local time,

analyze a user purchase history stored within a loyalty program data store,

select a discount code based, in part, on the location, the local time, and the user purchase history, and

transmit the discount code to the user mobile device.

15. A computer-readable storage medium including instructions adapted to execute a method for transmitting a discount code, the method comprising:

determining a physical location of a user mobile device;

determining a user local time;

analyzing a user purchase history stored within a loyalty program data store;

selecting a discount code based, in part, on the location, the local time, and the user purchase history;

transmitting the discount code to the user mobile device.

16. The medium of claim 15, wherein the discount code is selected from a data store of available discount codes.

17. The medium of claim 15, wherein the physical location is determined by at least one of:

a Global Positioning Satellite (GPS) system, short range network detection, and cellular tower triangulation.

18. The medium of claim 15, wherein the discount code is further selected, in part, based on a retailer inventory of products to be sold before expiration.

19. The medium of claim 15, wherein the loyalty program data store associates the user purchase history with a user demographic information and a user identifier.

20. The medium of claim 15, wherein the discount code is transmitted as a SMS message and the discount code is valid for a specified time period at a specified merchant location.