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Product design

  • US 20100153183A1
  • Filed: 11/30/2009
  • Published: 06/17/2010
  • Est. Priority Date: 09/20/1996
  • Status: Abandoned Application
First Claim
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1. A method comprising:

  • parameterizing a job to identify steps;

    defining a market as a job executor of the job;

    deconstructing the job to determine achievable outcomes at each step in the job;

    gathering outcome statements associated with the achievable outcomes;

    allocating customers into segments in accordance with the outcome statements;

    uncovering segments of customers that struggle to achieve desirable outcomes at one or more steps of the job;

    revealing an opportunity to help at least one customer achieve desirable outcomes related to the market;

    facilitating design of a product that helps the at least one customer achieve desirable outcomes.

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