System and Method for Providing Advertisement Lead Interaction
First Claim
1. A method for providing, in a networked environment, live advertisement lead interaction to allow a user to obtain additional information concerning advertised goods or services from a call center representative, wherein the user'"'"'s computer browser interface displays at least one advertisement, and wherein the call center representative interacts with the user through a call center representative computer browser interface, the method steps comprising:
- providing a live-interaction routing module;
providing an ad request module;
providing an ad content rendering module;
providing a live-interaction module; and
providing an ad lead interface module.
2 Assignments
0 Petitions
Accused Products
Abstract
A system and method for providing live-interaction between a user and a call center representative regarding an advertisement of interest. The method is operable as program steps running on a stored program computer having networking capabilities. The system comprises a live-interaction routing module, an ad request module, an ad content rendering module, a live-interaction module, and an ad lead interface module. The user generates a live-interaction request which the system routes to an available call center representative. The communication request information causes an ad publishing service to provide advertising content to be delivered to the user'"'"'s browser, and a communications link to be established between the user and representative. The system further allows the representative to provide additional ad related content to the user during the communication session.
-
Citations
25 Claims
-
1. A method for providing, in a networked environment, live advertisement lead interaction to allow a user to obtain additional information concerning advertised goods or services from a call center representative, wherein the user'"'"'s computer browser interface displays at least one advertisement, and wherein the call center representative interacts with the user through a call center representative computer browser interface, the method steps comprising:
-
providing a live-interaction routing module; providing an ad request module; providing an ad content rendering module; providing a live-interaction module; and providing an ad lead interface module. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
-
-
11. A computer software program tangibly embodied in a computer readable medium, the program including machine-readable instructions executable by a computer processor to perform a method for providing, in a networked environment, live advertisement lead interaction to allow a user to obtain additional information concerning advertised goods or services from a call center representative, wherein the user'"'"'s computer browser interface displays at least one advertisement, and wherein the call center representative interacts with the user through a call center representative computer browser interface, the program steps comprising:
-
receiving a live-interaction request from a user; routing the live-interaction request to a call center representative; extracting an ad identification number from the live-interaction request; requesting ad content from an ad publishing service, wherein the ad content is related to the ad identification number; generating an ad lead interface, wherein the ad content is displayed in a first area of the ad lead interface; displaying the call center representative'"'"'s view in a second area of the ad lead interface; displaying a user'"'"'s view in a third area of the ad lead interface; and allowing live-interaction exchange of information between the call center representative'"'"'s interface and the user'"'"'s interface. - View Dependent Claims (12, 13, 14)
-
-
15. A system for providing, in a networked environment, live advertisement lead interaction to allow a user to obtain additional information concerning advertised goods or services from a call center representative, wherein the user'"'"'s computer browser displays at least one advertisement, and wherein the call center representative interacts with the user through a call center representative computer browser, the system comprising:
-
at least one computer device, wherein the at least one computer device is attached to a network; a live-interaction routing module operable on the at least one computer device; an ad request module operable on the at least one computer device; an ad content rendering module operable on the at least one computer device; a live-interaction module operable on the at least one computer device; and an ad lead interface module operable on the at least one computer device. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25)
-
Specification