IDENTIFYING COMMENTS TO SHOW IN CONNECTION WITH A DOCUMENT

• US 20100162093A1
• Filed: 12/18/2008
• Published: 06/24/2010
• Est. Priority Date: 12/18/2008
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: CIERNIAK, Michal
• Granted Patent: US 8,656,266 B2
• Time in Patent Office: Days
• US Class Current: 715/205
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06F 40/134 Hyperlinking

Abstract

A system may identify a comment that includes a number of links, each of the links points to a corresponding document; identify one or more factors associated with each of the links, the one or more factors including at least one of: a click through rate associated with the links, explicit user feedback regarding the links, a length of an address associated with the links, a measure of popularity associated with the document corresponding to the links, or a comparison of a topic associated with the comment and a topic associated with the document corresponding to the links; assign a score to the links based on the one or more factors; select one of the links based on the assigned scores; and provide information regarding the comment to a client device for presentation in connection with presentation of the document corresponding to the selected link.

Claims

1. A method performed by one or more devices, comprising:

identifying a comment that includes a plurality of links, each of the plurality of links pointing to a corresponding document;

identifying click through rates associated with the plurality of links;

selecting one of the plurality of links based on the identified click through rates;

storing information that associates the comment with the document corresponding to the one of the plurality of links; and

providing information regarding the comment to a client device for presentation in connection with presentation of the document corresponding to the one of the plurality of links.

2. The method of claim 1, further comprising:

identifying a plurality of comments associated with the document corresponding to the one of the plurality of links, where the comment is one of the plurality of comments; and

selecting one or more of the plurality of comments to present in connection with the presentation of the document corresponding to the one of the plurality of links.

3. The method of claim 2, where selecting one or more of the plurality of comments includes:

identifying a link-based score associated with one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the associated link-based score, and

selecting the one of the plurality of comments based on the assigned score.

4. The method of claim 2, where selecting one or more of the plurality of comments includes:

obtaining explicit user feedback associated with one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the associated explicit user feedback, and

selecting the one of the plurality of comments based on the assigned score.

5. The method of claim 2, where selecting one or more of the plurality of comments includes:

analyzing a language used within one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the language used in the one of the plurality of comments, and

selecting the one of the comments based on the assigned score.

6. The method of claim 2, where selecting one or more of the plurality of comments includes:

identifying a ranking score associated with a document from which one of the plurality of comments originated,

assigning a score to the one of the plurality of comments based on the ranking score associated with the document from which the one of the plurality of the comments originated, and

selecting the one of the plurality of comments based on the assigned score.

7. The method of claim 2, where selecting one or more of the plurality of comments includes:

identifying a ranking score associated with an author corresponding to one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the ranking score associated with the author corresponding to one of the plurality of comments, and

selecting the one of the plurality of comments based on the assigned score.

8. The method of claim 2, where selecting one or more of the plurality of comments includes:

obtaining implicit user feedback associated with one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the implicit user feedback associated with the one of the plurality of the comments, and

selecting the one of the plurality of comments based on the assigned score.

9. The method of claim 2, where selecting one or more of the plurality of comments includes:

obtaining information regarding an age of one of the plurality of comments,

assigning a score to the one of the plurality of comments based on the age of the one of the plurality of the comments, and

selecting the one of the plurality of comments based on the assigned score.

10. The method of claim 2, further comprising:

storing information that associates the one or more of the plurality of comments with the document corresponding to the one of the plurality of links.

11. The method of claim 10, where providing the information regarding the comment to the client device includes providing information regarding the one or more of the plurality of comments to the client device for presentation in connection with the presentation of the document corresponding to the one of the plurality of links.

12. One or more devices, comprising:

means for identifying a comment that includes a plurality of links, each of the plurality of links pointing to a corresponding document;

means for identifying one or more factors associated with each of the plurality of links, the one or more factors including at least one of;

a click through rate associated with each of the plurality of links, explicit user feedback regarding each of the plurality of links, a length of an address associated with each of the plurality of links, a measure of popularity associated with the document corresponding to each of the plurality of links, or a comparison of a topic associated with the comment and a topic associated with the document corresponding to each of the plurality of links;

means for assigning a score to each of the plurality of links based on the one or more factors;

means for selecting one of the plurality of links based on the assigned scores; and

means for providing information regarding the comment to a client device for presentation in connection with presentation of the document corresponding to the one of the plurality of links.

13. The one or more devices of claim 12, further comprising:

means for storing information that associates the comment with the document corresponding to the one of the plurality of links.

14. The one or more devices of claim 12, further comprising:

means for identifying a plurality of comments associated with the document corresponding to the one of the plurality of links, where the comment is one of the plurality of comments; and

means for selecting one or more of the plurality of comments to present in connection with the presentation of the document corresponding to the one of the plurality of links.

15. The one or more devices of claim 14, where the means for selecting one or more of the plurality of comments includes:

means for assigning a score to one of the plurality of comments based on at least one of;

a link-based score associated with one of the plurality of comments, explicit user feedback associated with one of the plurality of comments, a language used within one of the plurality of comments, a ranking score associated with a document from which one of the plurality of comments originated, a ranking score associated with an author corresponding to one of the plurality of comments, implicit user feedback associated with one of the plurality of comments, or information regarding an age of one of the plurality of comments, and

means for selecting the one of the plurality of comments based on the assigned score.

16. The one or more devices of claim 12, where the means for providing the information regarding the comment to the client device includes:

means for receiving, from the client device, a request for comments associated with the document corresponding to the one of the plurality of links, and

means for providing, to the client device, the information regarding the comment in response to the received request.

17. A computer-readable medium containing instructions executable by one or more devices, comprising:

one or more instructions to identify a comment that includes a plurality of links, each of the plurality of links pointing to a corresponding document;

one or more instructions to identify one or more factors associated with each of the plurality of links, where the one or more factors include at least one of;

a click through rate associated with each of the plurality of links, explicit user feedback regarding each of the plurality of links, a length of an address associated with each of the plurality of links, a measure of popularity associated with the document corresponding to each of the plurality of links, or a comparison of a topic associated with the comment and a topic associated with the document corresponding to each of the plurality of links;

one or more instructions to select one of the plurality of links based on the one or more factors; and

one or more instructions to store information that associates the comment with the document corresponding to the one of the plurality of links.

18. The computer-readable medium of claim 17, where the one or more factors include the click through rate;

and

where the one or more instructions to select the one of the plurality of links include one or more instructions to select the one of the plurality of links based on the click through rate associated with the one of the plurality of links.

19. The computer-readable medium of claim 17, where the one or more factors include the explicit user feedback;

and

where the one or more instructions to select the one of the plurality of links include one or more instructions to select the one of the plurality of links based on the explicit user feedback regarding the one of the plurality of links.

20. The computer-readable medium of claim 17, where the one or more factors include the length of the address;

and

where the one or more instructions to select the one of the plurality of links include one or more instructions to select the one of the plurality of links based on the length of the address associated with the one of the plurality of links.

21. The computer-readable medium of claim 17, where the one or more factors include the measure of popularity;

and

where the one or more instructions to select the one of the plurality of links include one or more instructions to select the one of the plurality of links based on the measure of popularity associated with the document corresponding to the one of the plurality of links.

22. The computer-readable medium of claim 17, where the one or more factors include the comparison of the topic associated with the comment and the topic associated with the document;

and

where the one or more instructions to select the one of the plurality of links include;

one or more instructions to identify the topic associated with the comment,

one or more instructions to identify the topic associated with the document corresponding to the one of the plurality of links,

one or more instructions to compare the topic associated with the comment with the topic associated with the document corresponding to the one of the plurality of links, and

one or more instructions to select the one of the plurality of links based on a result of the comparison.

23. A method performed by one or more devices, comprising:

storing information that associates a plurality of comments with a particular document;

identifying one or more factors associated with one of the plurality of comments, the one or more factors including at least one of;

a link-based score associated with the one of the plurality of comments, explicit user feedback associated with the one of the plurality of comments, a language used within the one of the plurality of comments, a ranking score associated with a document from which the one of the plurality of comments originated, a ranking score associated with an author corresponding to the one of the plurality of comments, implicit user feedback associated with the one of the plurality of comments, or information regarding an age of the one of the plurality of comments;

assigning a score to the one of the plurality of comments based on the one or more factors;

selecting the one of the plurality of comments based on the assigned score; and

providing information regarding the one of the plurality of comments for presentation, on a display, in connection with presentation of the particular document.

24. The method of claim 23, where the one or more factors include the link-based score associated with the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the associated link-based score.

25. The method of claim 23, where the one or more factors include the explicit user feedback associated with the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the associated explicit user feedback.

26. The method of claim 23, where the one or more factors include the language used within the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the language used in the one of the plurality of comments.

27. The method of claim 23, where the one or more factors include the ranking score associated with the document from which one of the plurality of comments originated;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the ranking score associated with the document from which the one of the plurality of the comments originated.

28. The method of claim 23, where the one or more factors include the ranking score associated with the author associated with the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the ranking score associated with the author associated with one of the plurality of comments.

29. The method of claim 23, where the one or more factors include the implicit user feedback associated with the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the implicit user feedback associated with the one of the plurality of the comments.

30. The method of claim 23, where the one or more factors include the information regarding the age of the one of the plurality of comments;

and

where assigning the score to the one of the plurality of comments includes assigning the score to the one of the plurality of comments based on the age of the one of the plurality of the comments.