GIFT RECOMMENDATION METHOD AND SYSTEM

• US 20100169160A1
• Filed: 12/30/2008
• Published: 07/01/2010
• Est. Priority Date: 12/30/2008
• Status: Abandoned Application

• Current Assignee: eBay Inc.
• Original Assignee: eBay Inc.
• Inventors: Wang, Qiang, Sun, Qian, Zhou, Yang, Wu, Xiaoyuan, Zhang, Xiaodi, Bolivar, Alvaro
• Application Number:
  US12/346,718
• Publication Number:
  US 20100169160A1
• Time in Patent Office: Days
• US Class Current: 705/10
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0631 Item recommendations
• CPC Class Codes: G06Q 50/01 Social networking

Abstract

Embodiments for recommending gifts to users for their gift recipients over a network are described. For example, a gift recommendation system may collect a set of historical transaction data of a plurality of transactions, and organize the set of historical transaction data based on information related to buyer gender, buyer age, item category, and transaction date of each transaction, in which the list of predetermined amount of gift categories are ordered based on an entire item purchase amount of each gift category. The gift recommendation system may retrieve gender and age information of a gift recipient, for example, via a graphical user interface, and then may automatically present to the user a list of predetermined amount of gift categories selected from the organized set of historical transaction data based on the gender and age information of the gift recipient. Once a gift category is selected from the presented list of predetermined amount of gift categories, the gift recommendation system may automatically present to the user a list of predetermined amount of gift items belonging to the selected gift category.

Claims

1. A system of recommending gifts, comprising:

one or more memories coupled to at least one processor and storing modules comprising;

a data collection module to collect a set of historical transaction data of a plurality of transactions;

a data organization module to organize the set of historical transaction data based on information related to buyer gender, buyer age, item category, and transaction date of each transaction;

a data retrieving module configured to retrieve gender and age information of a gift recipient;

a gift category presentation module to present a list of gift categories selected from the organized set of historical transaction data based on the gender and age information of the gift recipient; and

a gift item presentation module to present a list of gift items belonging to a gift category selected from the list of gift categories,

wherein a gift category with an increase of item purchase amount in the set of historical transaction data is ranked in the list of gift categories, and wherein a gift item with the increase of item purchase amount in the selected gift category is ranked in the presented list of gift items.

2. The system of claim 1, wherein the list of gift categories are organized based on an entire item purchase amount of each gift category.

3. The system of claim 1, wherein the list of gift items are organized based on an entire item purchase amount of each gift item.

6. The system of claim 1, wherein the data retrieving module comprises a graphical user interface configured to retrieve the gender and age information of the gift recipient.

7. The system of claim 1, wherein the data retrieving module is configured to retrieve the gender and age information of the gift recipient from a social network service.

4. (canceled)

5. (canceled)

8. A computerized method of recommending gifts, comprising:

collecting a set of historical transaction data related to a plurality of transactions;

organizing, using one or more processors, the set of historical transaction data based on information related to buyer gender, buyer age, item category, and transaction date of each transaction;

retrieving gender and age information related to a gift recipient;

presenting a list of gift categories selected from the organized set of historical transaction data based on the gender and age information related to the gift recipient; and

presenting a list of gift items belonging to a selected gift category in response to selecting the gift category from the list of gift categories,

wherein a gift category with an increase of item purchase amount in the set of historical transaction data is ranked in the list of gift categories, and wherein a gift item with the increase of item purchase amount in the selected gift category is ranked in the presented list of gift items.

9. The computerized method of claim 8, wherein the list of gift categories are ordered based on an entire item purchase amount of each gift category.

10. The computerized method of claim 8, wherein the list of gift items are ordered based on an entire item purchase amount of each gift item.

13. The computerized method of claim 8, wherein the gender and age information of the gift recipient is retrieved from a graphical user interface.

14. The computerized method of claim 8, wherein the gender and age information of the gift recipient is retrieved from a social network service.

11. (canceled)

12. (canceled)

15. A machine-readable medium storing instructions, which when executed by one or more processors, cause the one or more processors to perform the following operations:

collecting a set of historical transaction data related to a plurality of transactions;

organizing the set of historical transaction data based on information related to buyer gender, buyer age, item category, and transaction date of each transaction;

retrieving gender and age information related to a gift recipient;

presenting a list of gift categories selected from the organized set of historical transaction data based on the search query consisting of the gender and age information related to the gift recipient; and

presenting a list of gift items belonging to a selected gift category in response to selecting the gift category from the list of gift categories,

wherein a gift category with an increase of item purchase amount in the set of historical transaction data is ranked in the list of gift categories, and wherein a gift item with the increase of item purchase amount in the selected gift category is ranked in the presented list of gift items.

16. The machine-readable medium of claim 15, wherein the list of gift categories are ordered based on an entire item purchase amount of each gift category.

17. The machine-readable medium of claim 15, wherein the list of gift items are ordered based on an entire item purchase amount of each gift item.

20. The machine-readable medium of claim 15, wherein the gender and age information of the gift recipient is retrieved from a social network service.

18. (canceled)

19. (canceled)