MEDIA OBJECT METADATA ENGINE CONFIGURED TO DETERMINE RELATIONSHIPS BETWEEN PERSONS AND BRANDS
First Claim
1. A computer-implemented method, comprising:
- detecting a brand having a representation captured in a media object;
analyzing the media object to determine at least one indicator of a relation between the brand and a person associated with the media object; and
predicting a relationship between the brand and the person based at least on the determined at least one relation indicator.
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Accused Products
Abstract
A media object, such as an image file, a video file, or an audio file, is analyzed to determine relationships between brands having representations captured in the media object, and persons associated with the media object (e.g., persons captured in the media object and/or a person that captured the media object). A representation of a brand captured in a media object is detected. The media object is analyzed to determine at least one indicator of a relation between the brand and a person associated with the media object. A relationship between the brand and person is predicted based at least on the determined at least one relation indicator. The media object may be monetized in various ways, such as by directing advertisements (e.g., advertisements related to the detected brand) to persons associated with the media object, and/or to persons having social connections to the persons associated with the media object.
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Citations
29 Claims
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1. A computer-implemented method, comprising:
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detecting a brand having a representation captured in a media object; analyzing the media object to determine at least one indicator of a relation between the brand and a person associated with the media object; and predicting a relationship between the brand and the person based at least on the determined at least one relation indicator. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A system, comprising:
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a media object metadata engine that includes a brand representation detector, a person-brand relation determiner, and a person-brand relationship predictor; wherein the brand representation detector is configured to detect a brand having a representation captured in a media object; wherein the person-brand relation determiner is configured to analyze the media object to determine at least one indicator of a relation between the brand and a person associated with the media object; and wherein the person-brand relationship predictor is configured to predict a relationship between the brand and the person based at least on the determined at least one relation indicator. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28)
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29. A computer program product comprising a computer-readable medium having computer program logic recorded thereon for enabling a processor to process a media object, comprising:
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first means for enabling the processor to detect a brand having a representation captured in a media object; second means for enabling the processor to analyze the media object to determine at least one indicator of a relation between the brand and a person associated with the media object; and third means for enabling the processor to predict a relationship between the brand and the person based at least on the determined at least one relation indicator.
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Specification