Automated Multimedia Gateway For Consumer-Controlled Specification, Filtering And Delivery Of Personalized Product/Service Offers
First Claim
1. A multimedia gateway for consumer-controlled delivery of product/service offers comprising:
- a plurality of business subscribers;
a plurality of offers from said plurality of business subscribers, wherein each offer is associated with an offer category;
a consumer member;
a set of consumer preferences defined by said consumer member and stored in a consumer profile associated with said consumer member, wherein said set of preferences defines one or more offer categories preferred by said consumer member;
a set of business subscriber sponsors selected from said plurality of business subscribers by said consumer member;
a set of sponsored offers from said set of business subscriber sponsors;
an offer exchange for matching a sponsored offer from said set of sponsored offers with said consumer member based on said set of consumer preferences; and
a distribution server for distributing said sponsored offer to said consumer member.
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Abstract
The present invention relates to systems and methods for consumer-controlled specification, filtering and delivery of multimedia product/service offerings to “opted-in” consumers. A plurality of business subscribers is associated with a plurality of offers, wherein each offer is associated with an offer category. Through a consumer gateway, a consumer member defines a set of consumer preferences that is stored in a consumer profile, wherein the preferences define one or more offer categories preferred by the consumer member. The consumer member selects a set of business subscriber sponsors from the plurality of business subscribers. A set of sponsored offers is defined, each of which originates from the set of business subscriber sponsors. Using consumer preferences, an offer exchange matches a sponsored offer, or offers, to each consumer subscriber from the set of all sponsored offers. A distribution server distributes the sponsored offer or offers to each consumer member according to user preference.
66 Citations
30 Claims
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1. A multimedia gateway for consumer-controlled delivery of product/service offers comprising:
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a plurality of business subscribers; a plurality of offers from said plurality of business subscribers, wherein each offer is associated with an offer category; a consumer member; a set of consumer preferences defined by said consumer member and stored in a consumer profile associated with said consumer member, wherein said set of preferences defines one or more offer categories preferred by said consumer member; a set of business subscriber sponsors selected from said plurality of business subscribers by said consumer member; a set of sponsored offers from said set of business subscriber sponsors; an offer exchange for matching a sponsored offer from said set of sponsored offers with said consumer member based on said set of consumer preferences; and a distribution server for distributing said sponsored offer to said consumer member. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. A system for consumer-controlled delivery of offers, comprising:
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a plurality of business subscribers; a plurality of consumer members; a plurality of sets of consumer preferences, wherein each set of consumer preferences is defined by a corresponding consumer member and defines one or more offer categories preferred by said corresponding consumer member; a plurality of user profiles of said plurality of consumer members, wherein each of said plurality of sets of preferences is stored in a corresponding user profile; an advertising campaign of a business subscriber, wherein said advertising campaign comprises a sponsored offer associated with a corresponding offer category; and an offer exchange for matching by category said sponsored offer with a target set of consumer members based on said plurality of sets of consumer preferences. - View Dependent Claims (17, 18, 19, 20, 21)
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22. A method for consumer-controlled delivery of offers, comprising:
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determining a set of consumer preferences as defined by a consumer member; determining one or more offer categories preferred by said consumer member based on said set of preferences; receiving a plurality of offers from a plurality of business subscribers, wherein each offer is associated with an offer category; determining a set of business subscriber sponsors selected from said plurality of business subscribers by said consumer member; reducing said plurality of offers by determining a set of sponsored offers that originate from said set of business subscriber sponsors; reducing said set of sponsored offers by matching by category a sponsored offer from said set of sponsored offers with said consumer member based on said set of consumer preferences; and distributing said sponsored offer to said consumer member over a communication network. - View Dependent Claims (23, 24, 25, 26, 27, 28, 29, 30)
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Specification