ADAPTIVE INFORMATION PRESENTATION APPARATUS AND METHODS
2 Assignments
0 Petitions
Accused Products
Abstract
An adaptive information presentation apparatus and associated methods. In one embodiment, the apparatus comprises a computer readable medium having at least one computer program disposed thereon, the at least one program being configured to adaptively present (e.g., display or play out via an audio system) information that is related or in response to inputs provided via an input device such as a for example touch-screen display device. In one variant, the at least one program analyzes user input to determine a context of the input, and selects advertising related to the context for presentation to the user.
167 Citations
84 Claims
-
1-40. -40. (canceled)
-
41. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said at least one program being capable of providing information and contextually related adaptive advertising via a common user interface, said at least one program being configured to:
-
receive a first query for first information via a touch-screen input and display device, the first query relating to a first functional context; retrieve the first information in response to the query; cause display of the first information on the touch-screen input and display device; cause selection of advertising based at least on the first functional context; and present the selected advertising on said touch-screen input and display device contemporaneously with the first information. - View Dependent Claims (42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53)
-
-
54. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said plurality of instructions comprising instructions configured to:
-
receive a first query for first information, the first query relating to a first functional context; retrieve the first information in response to the query, the first information being retrieved from a remote Internet server; cause display of the first information on a display device; cause selection of advertising based on the first context; obtain the selected advertising from a second remote server; and present the selected advertising on said display device contemporaneously with the information. - View Dependent Claims (55, 56)
-
-
57. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said at least one program being configured to:
-
receive input from a user via one of a plurality of different function keys associated with a touch-screen input and display device, each of the different function keys having a different context associated therewith; determine a context associated with the one function key; forward the determined context to a remote networked server for the selection of advertising content, the selection being based at least in part on the forwarded context; and present the selected content via the input and display device for viewing by the user. - View Dependent Claims (58, 59, 60, 61, 62)
-
-
63. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said at least one program being configured to:
-
receive input from a user via a first soft function key associated with a touch-screen input and display device; based at least in part on the input, generate a plurality of different soft function keys on the input and display device, the different soft functions keys each having a different context associated therewith; receive a second input via one of the generated plurality of soft function keys; to cause selection of advertising content based at least in part on the context associated with the one generated soft function key associated with the second input; and present the selected advertising content via the input and display device for viewing by the user. - View Dependent Claims (64, 65)
-
-
66. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said at least one program being configured to:
-
receive an input from a user of a transport apparatus, the input relating to a desired function; cause access of a remote server via an associated wireless interface to access information relating to the desired function; receive accessed information via the wireless interface; and implement the desired function using at least a portion of the received information; wherein said storage medium is part of a computerized information system disposed on or within the transport apparatus, the transport apparatus being configured to transport at least one person from one location to another. - View Dependent Claims (67, 68, 69, 70, 71, 72, 73, 74, 75, 76, 77, 78, 79, 80, 81)
-
-
82. Computer readable apparatus comprising a storage medium, said storage medium comprising at least one computer program with a plurality of instructions, said at least one program being configured to:
-
receive an digitized representation of a speech input from a user of a transport apparatus, the transport apparatus being configured to transport at least one person from one location to another, the input relating to a desired function; cause access of a remote server via an associated wireless interface to access information relating to the desired function; receive accessed information via the wireless interface, said received information being configured specifically for the user based at least in part on data stored on the remote server or an entity in communication therewith, the data being configured specifically for that user based at least in part on one or more previously supplied user-selected configuration parameters; and implement the desired function using at least a portion of the received information, the implementation of the desired function being accomplished at least in part using an output system disposed in the transport apparatus; wherein said storage medium is part of a computerized information system disposed on or within the transport apparatus; wherein the computer readable apparatus is capable of causing search of a remote database of business entities, said database being searchable at least by a name of a business entity; and wherein said speech input is received via a microphone located within said transport apparatus, the speech input comprising said name of said business entity. - View Dependent Claims (83, 84)
-
Specification