ANALYSIS OF THIRD PARTY NETWORKS
First Claim
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1. A method of analyzing characteristics or behaviors of customers engaged in customer-to-customer transactions in a third party network, comprising the steps of:
- transforming data representative of a plurality of individual customer-to-customer transactions from a data representation to a network representation; and
performing third-party network analysis on the network representation.
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Abstract
A method of analyzing customer behavior, where customers are engaged in customer-to-customer transactions in the third-party network, includes the transformation of data representing the customer-to-customer transactions from a data representation to a network representation, and then analyzing the network representation. The network representation includes a set of nodes and a set of links where each node represents a customer and each link represents a transaction between two of the customers.
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Citations
31 Claims
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1. A method of analyzing characteristics or behaviors of customers engaged in customer-to-customer transactions in a third party network, comprising the steps of:
- transforming data representative of a plurality of individual customer-to-customer transactions from a data representation to a network representation; and
performing third-party network analysis on the network representation. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
- transforming data representative of a plurality of individual customer-to-customer transactions from a data representation to a network representation; and
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19-20. -20. (canceled)
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21. A method of monitoring activity in a network, comprising:
- monitoring a plurality of transactions that occur at least partially in a second network;
storing, in a computer program memory, a plurality of nodes, wherein each node comprises data indicative of a participant in one or more of the transactions; and
storing, in the computer program memory, a plurality of links, wherein each link is associated with two nodes, and each link comprises data indicative of a measurement associated with the transaction between the participants associated with the same two nodes. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28, 29, 30, 31)
- monitoring a plurality of transactions that occur at least partially in a second network;
Specification