CONTENT REPRODUCTION AND CONTENT PUBLICATION METHODS AND CLIENTS THEREFOR ENABLING CONTENT USER OR CONTENT PUBLISHER TO SELECT ADVERTISEMENT INSERTED IN MEDIA CONTENT
First Claim
1. A content reproduction method enabling a client to reproduce a media content, the content reproduction method comprising:
- selecting an advertisement to be inserted in the media content by referring to information about advertisements which are insertable into the media content; and
receiving the media content from a media server, inserting the selected advertisement into the received media content, and reproducing the media content having the selected advertisement inserted therein.
1 Assignment
0 Petitions
Accused Products
Abstract
Provided are content reproduction and content publication methods and apparatus therefor. The content reproduction method selects an advertisement to be inserted in a media content by referring to information about advertisements which are insertable into the media content, inserts the selected advertisement into the media content received from a media server, and reproduces the media content having the selected advertisement inserted therein, thereby enabling a client reproducing the media content to dynamically configure the advertisements being inserted to the media content, according to a user selection. Thus, a content user can actively select advertisements to be watched.
33 Citations
32 Claims
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1. A content reproduction method enabling a client to reproduce a media content, the content reproduction method comprising:
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selecting an advertisement to be inserted in the media content by referring to information about advertisements which are insertable into the media content; and receiving the media content from a media server, inserting the selected advertisement into the received media content, and reproducing the media content having the selected advertisement inserted therein. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 21, 24)
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9. A client for reproducing a media content, the client comprising:
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an advertisement interface unit which selects an advertisement to be inserted in the media content by referring to information about advertisements which are insertable into the media content; a content interface unit which receives the media content from a media server; and
a reproduction unit which inserts the selected advertisement into the received media content, and reproduces the media content having the selected advertisement inserted therein. - View Dependent Claims (10, 11, 12, 13, 14)
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15. A content publication method of publishing a media content by a first client for providing the media content to a second client, the content publication method comprising:
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receiving information about advertisements which are insertable into the media content to be provided to the second client; selecting an advertisement to be inserted in the media content, based on the received information; and transmitting information about the selected advertisement and the media content, to enable the second client to insert the selected advertisement in the media content and to reproduce the media content having the selected advertisement inserted therein. - View Dependent Claims (16, 22, 25)
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17. A content reproduction method enabling a second client to reproduce a media content published by a first client, the content reproduction method comprising:
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transmitting a transmission request about the media content to a media server which provides the media content; and receiving the media content from the media server, inserting an advertisement selected by the first client into the received media content, and reproducing the media content having the selected advertisement inserted therein. - View Dependent Claims (18, 23)
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19. A first client for publishing a media content to be provided to a second client, the first client comprising:
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an advertisement interface unit which receives information about advertisements which are insertable into the media content to be provided to the second client, selects an advertisement to be inserted in the media content from among the advertisements, based on the received information, and transmits information about the selected advertisement; and a content interface unit which transmits the media content, to enable the second client to refer to the information about the selected advertisement and reproduce the media content having the selected advertisement inserted therein.
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20. A second client for reproducing a media content published by a first client, the second client comprising:
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a content interface unit which transmits a transmission request for the media content to a media server which provides the media content, and receives the media content from the media server as a response to the transmission request; and a reproduction unit which inserts an advertisement selected by the first client into the received media content, and reproduces the media content having the selected advertisement inserted therein.
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26. A content reproduction method enabling a client to reproduce a media content, the content reproduction method comprising:
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receiving advertisement library information from an advertisement server, the advertisement library information corresponding to advertisements stored in the advertisement server which are insertable into the media content; selecting an advertisement to be inserted in the media content from among the advertisements by referring to the advertisement library information; receiving the media content from a media server; receiving the selected advertisement from the advertisement server; inserting the selected advertisement into the received media content; and reproducing the received media content having the selected advertisement inserted therein. - View Dependent Claims (27, 28, 29)
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30. A system for publishing and reproducing a media content, the system comprising:
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an advertisement server which stores a plurality of advertisements; a first client which publishes a media content and selects at least one of the plurality of advertisements to be inserted into the media content; a media server which stores the published media content transmitted from the first client; and a second client which receives the published media content from the media server, receives the selected at least one advertisement from the advertisement server, inserts the selected at least one advertisement into the published media content, and reproduces the published media content having the selected at least one advertisement inserted therein. - View Dependent Claims (31, 32)
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Specification