DIGITAL RIGHTS MANAGEMENT SYSTEMS AND METHODS FOR AUDIENCE MEASUREMENT
First Claim
1. A method to monitor a media content presentation comprising:
- configuring a media handler to present the media content presentation;
automatically processing a measurement rights agreement with a digital rights manager to determine whether the measurement rights agreement authorizes monitoring of the media content presentation;
when the digital rights manager determines that monitoring of the media content presentation is authorized, configuring the media handler to obtain measurement information corresponding to the media content presentation; and
when the digital rights manager determines that monitoring of the media content presentation is not authorized, configuring the media handler to prevent measurement information corresponding to the media content presentation from being obtained, but not preventing the media handler from being configured to present the media content presentation.
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Accused Products
Abstract
Digital rights management systems and methods for audience measurement are disclosed. An example method to monitor a media content presentation disclosed herein comprises configuring a media handler to present the media content presentation, automatically processing a measurement rights agreement with a digital rights manager to determine whether the measurement rights agreement authorizes monitoring of the media content presentation, when the digital rights manager determines that monitoring of the media content presentation is authorized, configuring the media handler to obtain measurement information corresponding to the media content presentation, and when the digital rights manager determines that monitoring of the media content presentation is not authorized, configuring the media handler to prevent measurement information corresponding to the media content presentation from being obtained, but not preventing the media handler from being configured to present the media content presentation.
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Citations
28 Claims
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1. A method to monitor a media content presentation comprising:
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configuring a media handler to present the media content presentation; automatically processing a measurement rights agreement with a digital rights manager to determine whether the measurement rights agreement authorizes monitoring of the media content presentation; when the digital rights manager determines that monitoring of the media content presentation is authorized, configuring the media handler to obtain measurement information corresponding to the media content presentation; and when the digital rights manager determines that monitoring of the media content presentation is not authorized, configuring the media handler to prevent measurement information corresponding to the media content presentation from being obtained, but not preventing the media handler from being configured to present the media content presentation. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. An article of manufacture storing machine readable instructions which, when executed, cause a machine to:
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automatically process a measurement rights agreement with a digital rights manager to determine whether the measurement rights agreement authorizes monitoring of media content presented by a media handler, the measurement rights agreement being obtained from a media measurement entity that did not provide the media handler; enable the media handler to obtain measurement information corresponding to a presentation of the media content by the media handler when the digital rights manager determines that monitoring of the media content presented by the media handler is authorized; and prevent the media handler from obtaining the measurement information corresponding to the presentation of the media content, but not prevent the media handler from presenting the media content, when the digital rights manager determines that monitoring of the media content presented by the media handler is not authorized. - View Dependent Claims (17, 18)
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19. An audience measurement meter comprising:
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a media handler configurable to process media content for presentation and to obtain measurement information corresponding to a presentation of the media content; a digital rights manager to determine whether to configure the media handler to obtain the measurement information based on a measurement rights agreement, the digital rights manager to enable the media handler to obtain the measurement information when the digital rights manager determines that the measurement rights agreement authorizes monitoring of the media content presentation, the digital rights manager to prevent the media handler from obtaining the measurement information, but to not prevent the media handler from being configured to process the media content for presentation, when the digital rights manager determines that the measurement rights agreement does not authorize monitoring of the media content presentation; and a memory configured to store measurement information obtained by the media handler. - View Dependent Claims (20, 21, 22, 23, 24, 25)
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26. A method to enable monitoring of media content presented by a media handler, the method comprising:
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obtaining a measurement rights agreement from a media measurement entity separate from a source of the media content or the media handler; obtaining acceptance of the measurement rights agreement by an audience member associated with the media handler; and storing an electronic version of the accepted measurement rights agreement; processing the accepted measurement rights agreement with a digital rights manager associated with the media handler to determine whether to enable monitoring of the media content presented by the media handler, but not processing the accepted measurement rights agreement to determine whether to present the media content; and processing a rights agreement separate from the accepted measurement rights agreement to determine whether the media handler is authorized to present the media content. - View Dependent Claims (27, 28)
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Specification