CONTEXT BASED NETWORKING

• US 20100235389A1
• Filed: 03/16/2009
• Published: 09/16/2010
• Est. Priority Date: 03/16/2009
• Status: Active Grant

• Current Assignee: R2 Solutions LLC (Acacia Research Corporation)
• Original Assignee: Yahoo! Inc. (Apollo Global Management, Inc.)
• Inventors: DUTTA, Debajyoti, BHAMIDIPATI, Narayan Lakshmi
• Granted Patent: US 8,700,648 B2
• Time in Patent Office: Days
• US Class Current: 707/770
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation

Abstract

Context based networking. A method for context based networking includes receiving a query. Further, the method includes obtaining behavioral targeting scores of a plurality of first buddy nodes of a node corresponding to the query. Furthermore, the method includes updating the behavioral targeting scores of the plurality of first buddy nodes based on behavioral targeting score of at least one second buddy node of each first buddy node. In addition, the method includes forwarding the query to at least one first buddy node based on the updated behavioral targeting scores. Further, the method includes obtaining a response associated with the query. The method also includes electronically providing the response to a user of the node.

Claims

1. An article of manufacture comprising:

a machine-readable medium; and

instructions carried by the medium and operable to cause a programmable processor to perform;

receiving a query;

obtaining behavioral targeting scores of a plurality of first buddy nodes of a node corresponding to the query;

updating the behavioral targeting scores of the plurality of first buddy nodes based on behavioral targeting score of at least one second buddy node of each first buddy node;

forwarding the query to at least one first buddy node based on the updated behavioral targeting scores;

obtaining a response associated with the query; and

electronically providing the response to a user of the node.

2. The article of manufacture of claim 1 further comprising instructions operable to cause the programmable processor to perform:

identifying one or more categories associated with the query.

3. The article of manufacture of claim 1 further comprising instructions operable to cause the programmable processor to perform:

prioritizing the plurality of first buddy nodes based on the updated behavioral targeting scores.

4. The article of manufacture of claim 1 further comprising instructions operable to cause the programmable processor to perform:

sending the query to a second buddy node of the at least one first buddy node.

5. The article of manufacture of claim 1 further comprising instructions operable to cause the programmable processor to perform:

storing usage history of the user of the node; and

modifying the updated behavioral targeting scores based on the usage history.

6. The article of manufacture of claim 1 further comprising instructions operable to cause the programmable processor to perform:

recommending one or more buddies to the user based on the query and behavioral targeting scores of the one or more buddies.

7. A computer-implemented method for context based networking, the computer-implemented method comprising:

receiving a query;

obtaining behavioral targeting scores of a plurality of first buddy nodes of a node corresponding to the query;

updating the behavioral targeting scores of the plurality of first buddy nodes based on behavioral targeting score of at least one second buddy node of each first buddy node;

forwarding the query to at least one first buddy node based on the updated behavioral targeting scores;

obtaining a response associated with the query; and

electronically providing the response to a user of the node.

8. The computer-implemented method of claim 7 further comprising:

identifying the one or more categories associated with the query.

9. The computer-implemented method of claim 7 further comprising:

prioritizing the plurality of first buddy nodes based on the updated behavioral targeting scores.

10. The computer-implemented method of claim 7 further comprising:

sending the query to a second buddy node of the at least one first buddy node.

11. The computer-implemented method of claim 7 further comprising:

storing usage history of the user of the node; and

modifying the updated behavioral targeting scores based on the usage history.

12. The computer-implemented method of claim 7 further comprising:

recommending one or more buddies to the user based on the query and behavioral targeting scores of the one or more buddies.

13. A system for context based networking, the system comprising:

a user electronic device;

a plurality of buddy electronic devices in electronic communication with the user electronic device;

a communication interface in electronic communication with the user electronic device and the plurality of buddy electronic devices;

a storage unit for storing instructions;

a processor for executing the instructions, the instructions for;

obtaining behavioral targeting scores of the plurality of buddy electronic devices in response to a query from the user electronic device;

updating the behavioral targeting scores of the plurality of buddy electronic devices based on buddies of the plurality of buddy electronic devices;

forwarding the query to at least one buddy electronic device based on the updated behavioral targeting scores;

obtaining a response associated with the query; and

electronically displaying the response on the user electronic device.