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SYSTEM FOR CROSS-INTEGRATION OF CONSUMER LOYALTY PROGRAMS AND METHODS THEREOF

  • US 20100241489A1
  • Filed: 01/13/2010
  • Published: 09/23/2010
  • Est. Priority Date: 03/20/2009
  • Status: Active Grant
First Claim
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1. A method for cross-integrating consumer loyalty programs comprising:

  • obtaining a first set of consumer data on a consumer from a first reward partner;

    obtaining a second set of consumer data from the consumer;

    aggregating the first set of consumer data and the second set of consumer data in a database;

    creating an aggregate consumer record in the database from the aggregated data; and

    providing access to the aggregate consumer record to the first reward partner.

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