SYSTEM FOR CROSS-INTEGRATION OF CONSUMER LOYALTY PROGRAMS AND METHODS THEREOF
First Claim
1. A method for cross-integrating consumer loyalty programs comprising:
- obtaining a first set of consumer data on a consumer from a first reward partner;
obtaining a second set of consumer data from the consumer;
aggregating the first set of consumer data and the second set of consumer data in a database;
creating an aggregate consumer record in the database from the aggregated data; and
providing access to the aggregate consumer record to the first reward partner.
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Abstract
Embodiments of the present invention relate to a system for cross-integrating consumer data from separate consumer loyalty programs to create an aggregated consumer record and methods thereof. In one embodiment of the present invention, a method for cross-integrating consumer loyalty programs comprises obtaining a first set of consumer data on a consumer from a first reward partner, obtaining a second set of consumer data from the consumer, aggregating the first set of consumer data and the second set of consumer data in a database, creating an aggregated consumer record in the database from the aggregated data, and providing access to the aggregated consumer record to the first reward partner.
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Citations
20 Claims
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1. A method for cross-integrating consumer loyalty programs comprising:
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obtaining a first set of consumer data on a consumer from a first reward partner; obtaining a second set of consumer data from the consumer; aggregating the first set of consumer data and the second set of consumer data in a database; creating an aggregate consumer record in the database from the aggregated data; and providing access to the aggregate consumer record to the first reward partner. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A method for cross-integrating consumer loyalty programs comprising:
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establishing a first reward partner; establishing a second reward partner; obtaining a first set of consumer data from the first reward partner; obtaining a second set of consumer data from the second reward partner; aggregating the first set of consumer data and the second set of consumer data in a database; associating the aggregated data with appropriate consumer records in the database to create an aggregate consumer record; and providing access to the aggregate consumer record to the first reward partner and the second reward partner. - View Dependent Claims (9, 10, 11, 12, 13)
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14. A system for cross-integrating consumer loyalty programs comprising:
a server, accessible via a global computer network comprising a tangible computer readable medium comprising program instructions, wherein the program instructions are computer-executable to implement; obtaining a first set of consumer data on a consumer from a first reward partner; obtaining a second set of consumer data from the consumer; aggregating the first set of consumer data and the second set of consumer data in a database; creating an aggregate consumer record in the central database from the aggregated data; and providing access to the aggregate consumer record to the first reward partner. - View Dependent Claims (15, 16, 17, 18, 19, 20)
Specification