METHODS & APPARATUS FOR SEARCHING WITH AWARENESS OF DIFFERENT TYPES OF INFORMATION

• US 20100257160A1
• Filed: 04/09/2010
• Published: 10/07/2010
• Est. Priority Date: 06/07/2006
• Status: Abandoned Application

• Current Assignee: Namul Applications LLC (Intellectual Ventures LLC)
• Original Assignee: Namul Applications LLC (Intellectual Ventures LLC)
• Inventors: Cao, Yu
• Application Number:
  US12/757,423
• Publication Number:
  US 20100257160A1
• Time in Patent Office: Days
• US Class Current: 707/723
• CPC Class Codes: G06F 16/29 Geographical information databases

Abstract

A system that automatically discerns a best combination of parameters derived from types of information pertaining to a user query is presented. Search results are retrieved and displayed according to one or more best combinations of parameters. A record on the system is associated with various types of information (e.g., geographic locations, languages, brands, metadata, product classes, etc). A record could be composed of two or more records, each of which associates with one or more types of information. A record could be in rich media format.

Claims

1. A method of providing records to a user, comprising:

providing an analysis engine configured to derive a first set of parameters normalized to a first type of information and a second set of parameters normalized to a second, different type of information, based on an interaction between a user and the analysis engine;

receiving at least a search query as part of the interaction from the user via an electronic query interface;

using the analysis engine to analyze the interaction to derive the first and the second set of parameters;

finding a best combination of parameters comprising a first parameter from the first set and a second parameter from the second set; and

using the best combination to guide retrieval of result records relating to the interaction and to rank the result records; and

presenting at least some of the ranked result records to the user via a presentation interface.

2. The method of claim 1, further comprising the analysis engine deriving a third set of parameters normalized to a third, different type of information, and wherein the best combination comprises a third parameter from the third set.

3. The method of claim 2, wherein the step of deriving a third set of parameters comprises deriving the third set of parameters derived from a second query.

4. The method of claim 1, wherein the first type of information corresponds to languages

5. The method of claim 1, wherein the first type of information corresponds to industry sectors.

6. The method of claim 1, wherein the first type of information corresponds to goods.

7. The method of claim 1, wherein the first type of information corresponds to geographical origins.

8. The method of claim 1, further comprising providing a records repository storing the records in partitions arranged according the first type and the second type of information, from which the result records are retrieved.

9. The method of claim 1, wherein the results records comprise an advertisement.

10. The method of claim 1, further comprising configuring the presentation interface over a network and remote to the analysis engine to present the ranked result records.

11. The method of claim 10, wherein presentation interface comprises a display of a mobile communications device.

12. The method of claim 1, wherein the step of using the best combination to guide retrieval of result records includes retrieving complementary records indirectly relating to the derived sets of parameters.