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SYSTEM AND METHOD FOR UTILIZING SUPPLEMENTAL AUDIO BEACONING IN AUDIENCE MEASUREMENT

  • US 20100268573A1
  • Filed: 04/17/2009
  • Published: 10/21/2010
  • Est. Priority Date: 04/17/2009
  • Status: Abandoned Application
First Claim
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1. A method for measuring and communicating media exposure, comprising the steps of:

  • receiving data in a user device from a computer network;

    obtaining first characteristic data from the data in the user device;

    generating an acoustic tone in the user device in response to receiving the data;

    encoding the acoustic tone with second characteristic data; and

    transmitting the encoded acoustic tone to a remote location for media exposure processing.

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  • 6 Assignments
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