Brand Mapping
First Claim
Patent Images
1. A method comprising:
- (A) displaying, using a device, a first image associated with a first brand;
(B) receiving, from a user of the device, an indication of a selection by the user of the first image;
(C) identifying a first location of the device independently of any location-specifying input provided by the user to the device;
(D) identifying a first brand access site at which a first branded entity having the first brand is accessible; and
(E) providing to the user, using the device, a first map image which describes a first geographic area derived from the first location of the device and which includes a first indication of the first brand access site.
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Abstract
A user uses a portable electronic device to select an image representative of a brand. In response to the user'"'"'s selection of the image representative of the brand, the device automatically presents the user with an image of a map that indicates a current location of the device and shows one or more images representative of brand purchase sites where the selected brand may be accessed by the user.
41 Citations
20 Claims
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1. A method comprising:
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(A) displaying, using a device, a first image associated with a first brand; (B) receiving, from a user of the device, an indication of a selection by the user of the first image; (C) identifying a first location of the device independently of any location-specifying input provided by the user to the device; (D) identifying a first brand access site at which a first branded entity having the first brand is accessible; and (E) providing to the user, using the device, a first map image which describes a first geographic area derived from the first location of the device and which includes a first indication of the first brand access site. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A system comprising:
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display means for using a device to display a first image associated with a first brand; reception means for receiving, from a user of the device, an indication of a selection by the user of the first image; device location means for identifying a first location of the device independently of any location-specifying input provided by the user to the device; first brand access site location means for identifying a first brand access site at which a first branded entity having the first brand is accessible; and map image provision means for providing to the user, using the device, a first map image which describes a first geographic area derived from the first location of the device and which includes a first indication of the first brand access site. - View Dependent Claims (14, 15, 16)
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17. A device comprising:
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display means for displaying a first image associated with a first brand; reception means for receiving, from a user of the device, an indication of a selection by the user of the first image; device location means for identifying a first location of the device independently of any location-specifying input provided by the user to the device; map image provision means for providing to the user, using the device, a first map image which describes a first geographic area derived from the first location of the device and which includes a first indication of a first brand access site at which a first branded entity having the first brand is accessible. - View Dependent Claims (18, 19, 20)
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Specification