Systems and Methods to Facilitate Purchases on Mobile Devices
First Claim
1. A computer-implemented method, comprising:
- storing, by a server computer, information identifying an item and a seller of the item, the item to be presented in an advertisement to a mobile phone at a phone number, the advertisement having a reference to the server computer to generate a request to the server computer when the advertisement is selected, the advertisement further having an indication of the item offered in the advertisement;
receiving, at the server computer, the request generated in response to the advertisement being selected in the mobile phone, the request including the indication of the item and the phone number of the mobile phone;
identifying, by the server computer, the seller based on the indication of the item and the information stored by the server computer; and
communicating, by the server computer, with a server of the seller to electronically purchase the item on behalf of a user of the mobile phone, using the funds associated with the phone number.
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Accused Products
Abstract
Systems and methods to provide information to facilitate online transactions via mobile communications. In one aspect, a system includes an interchange and a data storage facility storing information identifying an item and a seller of the item. The interchange includes a common format processor and a plurality of converters to interface with a plurality of different controllers of mobile communications. The converters are configured to communicate with the common format processor in a common format and with the controllers in different formats. When an advertisement of the item is selected on a mobile phone, the interchange uses the converters to communicate with the mobile phone to confirm the request to purchase the item via premium messages. The interchange automatically identifies the seller using the information stored on the data storage facility and electronically purchases the item on behalf of the user of the mobile phone.
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Citations
20 Claims
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1. A computer-implemented method, comprising:
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storing, by a server computer, information identifying an item and a seller of the item, the item to be presented in an advertisement to a mobile phone at a phone number, the advertisement having a reference to the server computer to generate a request to the server computer when the advertisement is selected, the advertisement further having an indication of the item offered in the advertisement; receiving, at the server computer, the request generated in response to the advertisement being selected in the mobile phone, the request including the indication of the item and the phone number of the mobile phone; identifying, by the server computer, the seller based on the indication of the item and the information stored by the server computer; and communicating, by the server computer, with a server of the seller to electronically purchase the item on behalf of a user of the mobile phone, using the funds associated with the phone number. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. A computer-readable storage media storing instructions, the instructions causing a server computer to perform a method, the method comprising:
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receiving, at the server computer, a request generated in response to an advertisement being presented and selected on a mobile phone, the request identifying an item, a seller of the item, and a phone number of the mobile phone; communicating, by the server computer, with the mobile phone to confirm the request to purchase the item; sending, by the server computer, one or more premium messages to the mobile phone at the phone number to collect funds for purchase of the item; and communicating, by the server computer, with a server of the seller to electronically purchase the item on behalf of a user of the mobile phone, using the funds collected via the one or more premium messages.
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20. A system, comprising:
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a data storage facility to store information identifying an item and a seller of the item, the item to be presented in an advertisement to a mobile phone at a phone number; and an interchange coupled with the data storage facility, the interchange including a common format processor and a plurality of converters to interface with a plurality of controllers, the converters configured to communicate with the controllers in different formats, the converters to communicate with the common format processor in a common format, the advertisement having an indication of the item offered in the advertisement and a reference to the interchange to generate a request to the interchange when the advertisement is selected, the request including the indication of the item and the phone number of the mobile phone, the common format processor to instruct a first controller of the controllers, via a first converter of the converters, to communicate with a mobile phone at the mobile phone number of the user to confirm the request to purchase the item with funds associated with the phone number, and send one or more premium messages to the mobile phone to collect the funds; wherein the interchange is configured to identify the seller based on the indication of the item and the information stored in the data storage facility and communicate with a server of the seller to electronically purchase the item on behalf of a user of the mobile phone, using the funds.
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Specification