System for sales optimization utilizing biometric customer recognition technique
First Claim
1. A process implemented on a computer system for storing biometric information and information about past shopping experiences and preferences of a customer in a database;
- Identifying using biometric information whether shopping experience and preferences information about a customer present in a store is contained in a database; and
Relaying the shopping experience and preferences information about the customer to a sales representative in the store.
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Abstract
A system and method for sales optimization having a store database storing information about past shopping experiences and preferences of different customers, a business rules engine connected to the store database, a biometric database containing biometric data, a customer identification engine connected to the biometric database; and a biometric detector detecting customer'"'"'s presence in the store. The biometric detector is connected to the biometric database through the customer identification engine. The customer identification engine identifies detected customers using data stored in the biometric database. The system also includes at least one sales representative terminal connected to the business rules engine. When sales optimization tactic is determined, it is conveyed from the business rules engine to the sales representative terminal.
21 Citations
3 Claims
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1. A process implemented on a computer system for storing biometric information and information about past shopping experiences and preferences of a customer in a database;
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Identifying using biometric information whether shopping experience and preferences information about a customer present in a store is contained in a database; and Relaying the shopping experience and preferences information about the customer to a sales representative in the store. - View Dependent Claims (2)
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3. The process of claim 10, wherein the biometric information is facial recognition information.
Specification