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SYSTEMS AND METHODS FOR PROVIDING CONTENT AND SERVICES ON A NETWORK SYSTEM

  • US 20100332615A1
  • Filed: 09/02/2010
  • Published: 12/30/2010
  • Est. Priority Date: 12/08/1998
  • Status: Active Grant
First Claim
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1. A method of providing location-based content to a client computer connected to a network, the method comprising:

  • receiving a request for network content from the client computer;

    preparing a response comprising alternate network content based in part on a physical location of the client computer, the alternate network content being associated with the physical location and being different from the requested network content; and

    transmitting the alternate network content to the client computer in response to the request for content;

    wherein the physical location is determined based at least in part on an identifier received from an intermediary network device, the client computer being connected to the network via the intermediary network device.

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