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SYSTEMS AND METHODS FOR SCORING A PLURALITY OF WEB PAGES ACCORDING TO BRAND REPUTATION

  • US 20110004504A1
  • Filed: 07/01/2009
  • Published: 01/06/2011
  • Est. Priority Date: 07/01/2009
  • Status: Abandoned Application
First Claim
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1. A computer-implemented method of scoring a plurality of web pages, comprising computer-implemented acts of:

  • (A) querying an electronic database to identify an organization owning a domain name;

    (B) using at least one external input, assigning a first score based at least in part on a brand reputation metric to the organization;

    (C) identifying a URL which identifies a web page, the URL containing a reference to the domain name;

    (D) assigning a second score to the web page based at least in part on the first score assigned to the organization; and

    (E) processing the URL according to the second score.

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