CONSUMER PRODUCTS

• US 20110004524A1
• Filed: 06/29/2010
• Published: 01/06/2011
• Est. Priority Date: 06/30/2009
• Status: Active Grant

• Current Assignee: Nike, Inc.
• Original Assignee: Nike, Inc.
• Inventors: Wood, Michael J., Mahoney, Heather A., Paul, Tiffany L.
• Granted Patent: US 8,788,365 B2
• Time in Patent Office: Days
• US Class Current: 705/14.58
• CPC Class Codes: G06Q 10/101 Collaborative creation, e.g. joint development of products or services
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0621 Item configuration or customization
• CPC Class Codes: G06Q 30/0623 Item investigation

Abstract

Computer based systems and methods allow designing (e.g., customization) of consumer products, such as articles of footwear, apparel, athletic equipment, etc., by users.

Claims

1. A method, comprising the steps of:

receiving design input for a product from a mobile computing device operated by a user;

incorporating the design input into a customizable product template displayed on the mobile computing device;

creating a custom designed product based on the design input for the customizable product template; and

storing the custom designed product in memory.

2. The method recited in claim 1, wherein the design input is a color of a portion of the product.

3. The method recited in claim 1, further comprising the step of sharing the custom designed product with one or more users.

4. A method of designing a product, comprising the step of:

receiving at least one audio or visual data file;

determining attributes for a custom designed product based at least in part on the audio or visual data file; and

displaying at least one suggested custom designed product based at least in part on the attributes.

5. The method recited in claim 4, wherein the at least one audio or visual file includes a photograph.

6. The method recited in claim 4, wherein the at least one audio or visual file includes a sound recording.

7. A method, comprising the steps of:

determining a physical location of a mobile computing device operated by a user;

offering the user goods or services based on the physical location of the mobile computing device.

8. The method recited in claim 7, wherein the step of determining the physical location of a mobile computing device is determined by a global positioning system.