SYSTEM AND METHOD FOR PROVIDING ADVERTISING CONTENT VIA MOBILE DEVICE DOCKING STATION
First Claim
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1. An in-home advertising device for delivering targeted ads to a user, the advertising device comprising:
- a touch screen operable to configure a user profile and further operable to select an advertisement in response to selections of a user;
a printer in communication with the touch screen and operable to print the advertisement in response to the selections of the user, the advertisement operable to be printed with a consumer identifier, the consumer identifier being assigned to the advertising device, the consumer identifier operable to identify the advertising device as being associated with an advertisement that is redeemed with a merchant;
a transceiver operable to communicate with a wireless network, the user profile and the advertisement operable to be communicated over the wireless network using the transceiver, the transceiver having a dedicated telephone number, the transceiver operable to communicate the user profile to the wireless network and receive the advertisement, the advertisement being determined in response to the user profile; and
an impression module in communication with the touch screen and operable to store impression data in response to the advertisement being displayed by the touch screen, selected by a user of the touch screen, or printed by a user of the touch screen, wherein the touch screen, printer, transceiver, impression module, and routing module are contained within a single housing.
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Abstract
Certain of the disclosed embodiments present a system and method for providing in-home targeted advertisements to individual consumers. For instance, the disclosed embodiments include an in-home advertising device that enables a user to interact with the in-home advertising device and purchase items with the push of a button. Additionally, in some embodiments, the in-home advertising device may include a built in printer for enabling a user to print an advertised and/or coupon.
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Citations
32 Claims
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1. An in-home advertising device for delivering targeted ads to a user, the advertising device comprising:
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a touch screen operable to configure a user profile and further operable to select an advertisement in response to selections of a user; a printer in communication with the touch screen and operable to print the advertisement in response to the selections of the user, the advertisement operable to be printed with a consumer identifier, the consumer identifier being assigned to the advertising device, the consumer identifier operable to identify the advertising device as being associated with an advertisement that is redeemed with a merchant; a transceiver operable to communicate with a wireless network, the user profile and the advertisement operable to be communicated over the wireless network using the transceiver, the transceiver having a dedicated telephone number, the transceiver operable to communicate the user profile to the wireless network and receive the advertisement, the advertisement being determined in response to the user profile; and an impression module in communication with the touch screen and operable to store impression data in response to the advertisement being displayed by the touch screen, selected by a user of the touch screen, or printed by a user of the touch screen, wherein the touch screen, printer, transceiver, impression module, and routing module are contained within a single housing. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. An in-home advertising device for delivering targeted ads to a user, the advertising device comprising:
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at least one interface for communicatively coupling at least one electronic device with the in-home advertising device, wherein the electronic device is also operable of communicating over a network; a network interface operable to communicate with a remote device for receiving advertisements, the advertisements selected based on a comparison of a user profile of the user, data associated with a plurality of advertisements, and location information that provides a date, time, and location of the electronic device as the electronic device travels with the user; and a memory component operable to store the advertisements; a processing component operable to execute instructions for initiating displaying of the advertisements to a display device of the at least one electronic device. - View Dependent Claims (14, 15, 16, 17, 18, 19, 20)
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21. A method for presenting targeted ads to a user using an in-home advertising device, the method comprising:
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receiving, at the in-home advertising device, location information from a mobile device of the user, the location information indicating the whereabouts of the mobile device since the location information was last transmitted to the in-home advertising device; transmitting the location information to a remote server; receiving targeted advertisements to the user from the remote server, the targeted advertisements selected based on a comparison of a stored user profile of the user, data associated with a plurality of advertisements, and the location information of the mobile device; and displaying the targeted advertisements on a display to the user. - View Dependent Claims (22, 23, 24, 25, 26)
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27. An in-home advertising device for delivering targeted ads to a user, the advertising device comprising:
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at least one device interface for communicatively coupling a plurality of electronic mobile devices with the in-home advertising device; a network interface operable to communicate with a remote device for receiving advertisements, the advertisements selected based on a comparison of one or more user profiles associated with users of the plurality of electronic mobile devices, data associated with a plurality of advertisements, and past location information for each of the plurality of electronic mobile devices; a memory component operable to store the advertisements; and a processing component operable to execute instructions to determine which of the advertisements to display on the plurality of electronic mobile devices based on information associated with each advertisement, and initiate displaying of the determined advertisements on the respective determined electronic mobile device. - View Dependent Claims (28, 29, 30, 31, 32)
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Specification