LOCATION-AWARE ADVERTISING TO PARKING LOCATION USERS
First Claim
1. A method of targeting advertisements, the method comprising:
- receiving information related to payment for a parking session at a parking meter associated with a specific location, the payment information including information associated with a user purchasing time at the parking meter and determining the specific geographic location of the parking meter;
storing data related to the parking session at the parking meter geographic location in a database associated with parking history of the user; and
determining one or more advertisements to communicate to the user based on the geographic location of the parking meter and previously stored data related to the parking history of the user.
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Accused Products
Abstract
A payment system for parking locations communicates with a plurality of parking meters, each of which is associated with a predetermined geographic location corresponding to a parking location. The system receives user identifying information via a communication related to payment for a parking session at a parking location identified by the communication, and determines a user credit/debit card data for payment of the parking session based on the user identifying information. Data related to the parking session at the geographic location of the parking meter is stored in a database associated with a parking history of the user, and determines one or more advertisements to communicate to the user based on the geographic location of the parking meter and previously stored data related to the parking history of the user.
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Citations
20 Claims
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1. A method of targeting advertisements, the method comprising:
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receiving information related to payment for a parking session at a parking meter associated with a specific location, the payment information including information associated with a user purchasing time at the parking meter and determining the specific geographic location of the parking meter; storing data related to the parking session at the parking meter geographic location in a database associated with parking history of the user; and determining one or more advertisements to communicate to the user based on the geographic location of the parking meter and previously stored data related to the parking history of the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A payment system for parking locations, the system comprising:
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a communication interface that communicates with a plurality of parking meters, each of which is associated with a predetermined geographic location corresponding to a parking location; a processor that receives user identifying information via a communication related to payment for a parking session at a parking location, and that determines a user credit/debit card data for payment of the parking session based on the user identifying information, wherein the processor stores data related to the parking session at the geographic location of the parking meter in a database associated with parking history of the user, and determines one or more advertisements to communicate to the user based on the geographic location of the parking meter and previously stored data related to the parking history of the user. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification