SOCIAL WEBSITE DOMAIN REGISTRATION SEARCH ENGINE FEED

• US 20110066521A1
• Filed: 09/17/2009
• Published: 03/17/2011
• Est. Priority Date: 09/17/2009
• Status: Active Grant

• Current Assignee: Go Daddy Operating Company LLC (GoDaddy, Inc.)
• Original Assignee: Go Daddy Group Incorporated (GoDaddy, Inc.)
• Inventors: Rowe, Tiffany, Hayes, Sean, Dolan, Patrick
• Granted Patent: US 8,276,057 B2
• Time in Patent Office: Days
• US Class Current: 705/26.7
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0631 Item recommendations

Abstract

Systems and methods of the present invention provide for posting a search engine result to a feed from a social networking website. The feed may include an announcement of a registered domain name and a link to an associated website. A control panel for the registered domain name and associated website may be displayed on a client.

Claims

1. partnering with a social networking website to post a search engine result to a feed from said social networking website, said feed comprising an announcement of a registered domain name and a link to a hosted website associated with said registered domain name, said social networking website hosted on a first server computer and said hosted website hosted on a second server computer, each server communicatively coupled to a network;

b) displaying, on a client, communicatively coupled to said network, a control panel for said registered domain name and said hosted website, said control panel comprising;

i) means for obtaining permission to post said search engine result to said feed from said social networking website; and

ii) means for setting a delay period after which to post said search engine result to said feed from said social networking website;

c) posting said announcement and said link as a search engine result after expiration of said delay period;

d) monitoring a metric for traffic generated by said link to said hosted website; and

e) recommending a product to improve said metric.

2. The method of claim 1 wherein said feed is an RSS feed.

3. The method of claim 1 wherein said feed is to a blog or to a website.

4. The method of claim 1 wherein said feed is to a widget associated with said social networking website or to a profile on a second social networking website.

5. The method of claim 1 wherein said hosted website is hosted in a data center of a domain name registrar.

6. The method of claim 1 wherein said hosted website is a parked domain page.

7. The method of claim 6 wherein said control panel comprises an option to immediately generate traffic, via said link, for said parked domain page.

8. The method of claim 6 wherein said metric is used to gauge the success of said parked domain page.

9. The method of claim 1 wherein said means for obtaining permission comprises a fee for said announcement and said link.

10. The method of claim 1 wherein said control panel comprises access to an API for said social networking site, thereby synchronizing said control panel with said API.

11. The method of claim 1 wherein said control panel comprises an option to purchase said product for increasing said metric.

12. The method of claim 1 wherein said delay period expires immediately after a registration of said registered domain name.

13. The method of claim 1 wherein posting of said search engine result to a feed occurs after a confirmation of said expiration of said delay period.

14. The method of claim 13 wherein said confirmation is accomplished via sending said confirmation to a contact for a domain name registrant.

15. The method of claim 1 wherein said traffic metric is accomplished via a registrar or a host linking to said registered domain name using a 301 redirect.

16. The method of claim 15 wherein said 301 redirect allows said registrar or said host to count one or more click-throughs.

17. The method of claim 16 wherein said click-throughs reflected in said metric allow said registrar or said host to gauge the success of said link to said hosted website.

18. The method of claim 1 wherein said recommended product is based on the success of the distribution of said announcement and said link.