SYSTEMS AND METHODS FOR USING VIEWERSHIP TO ENHANCE A MEDIA LISTING DISPLAY IN A MEDIA GUIDANCE APPLICATION

• US 20110078628A1
• Filed: 09/30/2009
• Published: 03/31/2011
• Est. Priority Date: 09/30/2009
• Status: Abandoned Application

• Current Assignee: UV Corporation (Adeia Inc.)
• Original Assignee: Rovi Technologies Corporation (Adeia Inc.)
• Inventors: Rosenberg, Scott
• Application Number:
  US12/571,011
• Publication Number:
  US 20110078628A1
• Time in Patent Office: Days
• US Class Current: 715/811
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

Systems and methods are provided for providing listings in a media guidance application based on predicted or real time viewership of a media item. If viewership for a media item is determined to not meet a target viewership, a listing for the media item in the media guidance application is enhanced.

Claims

1. A method for providing a listings display in a media guidance application, the method comprising:

providing a display of listings of media items comprising a plurality of selectable options associated with each of the media items;

receiving a user selection associated with one of the media items;

determining a viewership for the media item, based at least in part on the received user selections;

receiving a target viewership for the media item;

determining whether the determined viewership for the media item corresponds to a target viewership; and

if the determined viewership of the media item does not correspond to the target viewership;

using enhancement circuitry to enhance a listing for the media item.

2. The method of claim 1 wherein the enhancement circuitry enhances the listing for the media item by providing at least one of the group of:

rich content, graphical element, and advertisement.

3. The method of claim 1 further comprising after the listing for the media item has been enhanced, determining a second viewership of the media item.

4. The method of claim 1 further comprising identifying potential viewers of the media item;

and enhancing the listing for the media item for the identified potential viewer.

5. The method of claim 1 wherein determining a viewership for the media item is based in part on an omission of a user selection associated with the media item.

6. The method of claim 1 wherein predicting a viewership for the media item is based in part on a user selection associated with the media item.

7. The method of claim 1 wherein the target viewership is received from a media item provider.

8. The method of claim 1 wherein the target viewership is received from a media item distributor.

9. The method of claim 1 further comprising determining an actual viewership of the media item having the enhanced listing;

and calculating an increase in the actual viewership and the determined viewership.

10. A system comprising user equipment for implementing an interactive media guidance application, the user equipment operative to:

provide a display of listings of media items comprising a plurality of selectable options associated with each of the media items;

receive a user selection associated with one of the media items;

based at least in part on the received user selections;

determine a viewership for the media item;

receive a target viewership for the media item;

determine whether the determined viewership for the media item corresponds to a target viewership; and

if the determined viewership of the media item does not correspond to the target viewership;

using enhancement circuitry coupled to the user equipment to enhance a listing for the media item.

11. The system of claim 10 wherein the enhancement circuitry enhances the listing for the media item by providing at least one of the group of:

rich content, graphical element, and advertisement

12. The system of claim 10 wherein the user equipment is further operative to after the listing for the media item has been enhanced, determine a second viewership of the media item.

13. The system of claim 10 wherein the user equipment is further operative identify potential viewers of the media item;

and change the listing for the media item for the identified potential viewer.

14. The system of claim 10 wherein the user equipment operative predict the viewership for the media item predicts the viewership based in part on at least a user selection.

15. The system of claim 10 wherein the user equipment operative predict the viewership for the media item predicts the viewership for the media item is based in part on an omission of a user selection associated with the media item.

16. The system of claim 10 wherein the user equipment operative predict the viewership for the media item predicts the viewership for the media item is based in part on a user selection associated with the media item.

17. The system of claim 10 wherein the target viewership is received from a media item provider.

18. The system of claim 10 wherein the target viewership is received from a media item distributor.

19. The system of claim 10 wherein the user equipment is further operative to determine an actual viewership of the media item having the enhanced listing;

and calculate an increase in the actual viewership and the determined viewership.

20. A method for providing listings in a media guidance application, the method comprising:

providing a display of listings of media items comprising a plurality of selectable options associated with each of the media items;

receiving a request to enhance a listing for a media item;

determining if another request to change a listing for another media item is received;

selecting the media item for an enhanced listing based on a priority scheme; and

transmitting a signal to control generation of an enhanced display including an enhanced listing for the selected media item.

21. The method of claim 20 wherein the priority scheme is based on at least two of the factors of the group of:

media item type, time to availability of the media item, user preferences, history of enhanced listings, and display arrangement.

22. A system comprising user equipment for implementing an interactive media guidance application, the user equipment operative to:

provide a display of listings of media items comprising a plurality of selectable options associated with each of the media items;

receive a request to enhance a listing for a media item;

determine if another request to enhance a listing for another media item is received;

select the media item for an enhanced listing based on a priority scheme; and

transmit a signal to control generation of an enhanced display including an enhanced listing for the selected media item.

23. The system of claim 22 wherein the priority scheme is based on at least two of the factors of the group of:

media item type, time to availability of the media item, user preferences, history of enhanced listings, and display arrangement.