Systems and Methods to Provide Loyalty Programs

• US 20110087530A1
• Filed: 10/01/2010
• Published: 04/14/2011
• Est. Priority Date: 10/09/2009
• Status: Abandoned Application

• Current Assignee: Visa USA, Inc. (Visa, Inc.)
• Original Assignee: Visa USA, Inc. (Visa, Inc.)
• Inventors: Griggs, Alfred William, Subramanian, Kaushik, Fordyce, Edward W. III, DiGioacchino, Laura, Salmon, Diane C., Siegel, Kevin Paul, VonDerheide, James Alan, Winters, Michelle Eng, Amaro, Leigh
• Application Number:
  US12/896,632
• Publication Number:
  US 20110087530A1
• Time in Patent Office: Days
• US Class Current: 705/14.17
• CPC Class Codes: G06Q 10/00 Administration; Management
• CPC Class Codes: G06Q 20/40 Authorisation, e.g. identification of payer or payee, verification of customer or shop credentials; Review and approval of payers, e.g. check credit lines or negative lists
• CPC Class Codes: G06Q 30/00 Commerce
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0215 Including financial accounts
• CPC Class Codes: G06Q 30/0226 Incentive systems for frequent usage, e.g. frequent flyer miles programs or point systems

Abstract

In one aspect, a computing apparatus includes: a transaction handler to process transactions; a portal to receive from users enrollment input identifying account identifiers of the users and respective loyalty programs; and a data warehouse to store data associating the account identifiers with the respective loyalty programs. In response to an authorization request received in the transaction handler for a payment transaction identifying a first account identifier, the computing apparatus is to use the data warehouse to determine whether the first account identifier is enrolled with a loyalty program; and if the first account identifier is enrolled with a first loyalty program, the computing apparatus is to use the transaction handler to request purchase details from the merchant via a response to the authorization request, and determine benefits to be awarded to the user of the first account identifier.

Claims

1. A computer-implemented method, comprising:

receiving, in a computing apparatus coupled to a transaction handler, an authorization request from an acquirer processor, the authorization request identifying an account identifier of a customer issued by an issuer, the authorization request to be processed by the transaction handler for a payment from an issuer processor to the acquirer processor, the issuer processor to make the payment on behalf of the customer, and the acquirer processor to receive the payment on behalf of a merchant;

determining, by the computing apparatus, whether the account identifier is associated with a loyalty program; and

if the account identifier is associated with the loyalty program,

requesting, by the computing apparatus, purchase details for the payment via a response to the authorization request, and

determining, by the computing apparatus, benefits to be awarded to the customer according to the loyalty program.

2. The method of claim 1, wherein the benefits are determined based on the purchase details.

3. The method of claim 2, wherein the benefits comprise one of:

discount, incentive, reward, gift, and cash back.

4. The method of claim 1, further comprising:

providing, by the computing apparatus, the benefits via statement credits to the account identifier.

5. The method of claim 1, further comprising:

storing, by the computing apparatus, data to accumulate the benefits under the account identifier.

6. The method of claim 5, wherein the computing apparatus hosts a plurality of loyalty programs on behalf of a plurality of different entities;

and the data to accumulate the benefits is stored in association with the loyalty program.

7. The method of claim 1, wherein the response to the authorization request comprises an authorization code.

8. The method of claim 7, wherein the authorization code is based on a response to the authorization request from the issuer processor.

9. The method of claim 7, wherein the requesting is further in response to an approval decision made by the issuer processor responding to the authorization request.

10. The method of claim 1, further comprising:

determining whether a purchase from the merchant is relevant to the loyalty program;

wherein the requesting of the purchase details is skipped if a purchase from the merchant is not relevant to the loyalty program.

11. The method of claim 1, further comprising:

indicating, by the computing apparatus, that the customer is enrolled in the loyalty program using the response to the authorization request.

12. The method of claim 1, further comprising:

receiving, by the computing apparatus, an input from the customer to enroll in the loyalty program, the input identifying the account identifier; and

storing, by the computing apparatus, data associating the account identifier with the loyalty program.

13. The method of claim 12, wherein the loyalty program is a first loyalty program sponsored by a first entity;

and the method further comprises;

receiving, by the computing apparatus, a further input from the customer to enroll in a second loyalty program, the input identifying the account identifier; and

storing, by the computing apparatus, data associating the account identifier with the second loyalty program, in addition to the data associating the account identifier with the first loyalty program.

14. The method of claim 1, wherein the loyalty program is sponsored by the merchant;

and the method further comprises;

storing, by the computing apparatus, purchase details under the loyalty program on behalf of the merchant.

15. The method of claim 1, further comprising:

receiving, by the computing apparatus, the purchase details from the merchant during settlement of the payment.

16. A computer storage medium storing instructions which, when executed on a computer system, cause the computer system to perform a method, the method comprising:

receiving, in a computing apparatus coupled to a transaction handler, an authorization request from an acquirer processor, the authorization request identifying an account identifier of a customer issued by an issuer, the authorization request to be processed by the transaction handler for a payment from an issuer processor to the acquirer processor, the issuer processor to make the payment on behalf of the customer, and the acquirer processor to receive the payment on behalf of a merchant;

determining, by the computing apparatus, whether the account identifier is associated with a loyalty program; and

if the account identifier is associated with the loyalty program,

requesting, by the computing apparatus, purchase details for the payment via a response to the authorization request, and

determining, by the computing apparatus, benefits to be awarded to the customer according to the loyalty program.

17. A system, comprising:

a transaction handler to process transactions, each of the transactions being processed to make a payment from an issuer processor to an acquirer processor via the transaction handler in response to an account identifier of a customer, as issued by an issuer, being submitted by a merchant to an acquirer, the issuer to use the issuer processor to make the payment on behalf of the customer, the acquirer to use the acquirer processor to receive the payment on behalf of the merchant;

a portal to receive enrollment input from users, the enrollment input identifying account identifiers of the users and respective loyalty programs in which the account identifiers are enrolled; and

a data warehouse to store data associating the account identifiers with the respective loyalty programs;

wherein in response to an authorization request received in the transaction handler for a payment transaction identifying a first account identifier, the system is to use the data warehouse to determine whether the first account identifier is enrolled with a loyalty program; and

wherein if the first account identifier is enrolled with a first loyalty program, the system is to use the transaction handler to request purchase details from the merchant via a response to the authorization request, receive and store the purchase details in the data warehouse, and determine benefits to be awarded to the first account identifier according to the first loyalty program and the purchase details.

18. The system of claim 17, wherein the portal is to receive the purchase details.

19. The system of claim 18, wherein the portal is to receive the purchase details in a file together with purchase details of further transactions that have been requested within a period of time.

20. The system of claim 17, wherein the purchase details are received with a request to settle the payment transaction.