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AFFILIATE LINKING

  • US 20110106746A1
  • Filed: 10/29/2010
  • Published: 05/05/2011
  • Est. Priority Date: 10/30/2009
  • Status: Active Grant
First Claim
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1. A method implemented by data processing apparatus, the method comprising:

  • receiving an answer to a question from an answerer;

    identifying an entity in the answer, in which the entity refers to a product, a service, a company, or a merchant;

    obtaining permission from the answerer to provide an interactive link for the entity in the answer to a resource from which the entity can be obtained;

    receiving a user submitted query and determining that the query is related to the entity; and

    responsive to determining, providing the answer, including the link to the resource, as part of search results that are responsive to the query.

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