AUDIO-VISUAL POINT-OF-SALE PRESENTATION SYSTEM AND METHOD DIRECTED TOWARD VEHICLE OCCUPANT

• US 20110125584A1
• Filed: 01/28/2011
• Published: 05/26/2011
• Est. Priority Date: 11/01/2005
• Status: Abandoned Application

• Current Assignee: Vesco Oil Corporation
• Original Assignee: Vesco Oil Corporation
• Inventors: Epstein, Lillian, Vanderwall, Mark T., Epstein, Lena
• Application Number:
  US13/016,719
• Publication Number:
  US 20110125584A1
• Time in Patent Office: Days
• US Class Current: 705/14.65
• CPC Class Codes: G06Q 20/202 Interconnection or interaction of plural electronic cash registers [ECR] or to host computer, e.g. network details, transfer of information from host to ECR or from ECR to ECR
• CPC Class Codes: G06Q 30/0265 Vehicular advertisement
• CPC Class Codes: G06Q 30/0268 at point-of-sale [POS]
• CPC Class Codes: G09F 21/04 by land vehicles
• CPC Class Codes: G09F 21/049 giving information to passengers inside the vehicles
• CPC Class Codes: G09F 27/00 Combined visual and audible advertising or displaying, e.g. for public address
• CPC Class Codes: H04H 20/62 for transportation systems, e.g. in vehicles
• CPC Class Codes: H04N 21/4122 additional display device, e.g. video projector digital output for controlling a plurality of local displays G06F3/1423
• CPC Class Codes: H04N 21/41415 involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
• CPC Class Codes: H04N 21/41422 located in transportation means, e.g. personal vehicle arrangements specially adapted for transportation systems in broadcast systems H04H20/62
• CPC Class Codes: H04N 21/43637 involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11] arrangements for wireless networking or broadcasting of information in indoor or near-field type systems H04B10/114
• CPC Class Codes: H04N 21/4532 involving end-user characteristics, e.g. viewer profile, preferences monitoring of user activities for profile generation for accessing a video database G06F16/739; user profiles in network data switching protocols H04L67/306; processing of user preferences or user profiles in wireless networks H04W8/18
• CPC Class Codes: H04N 21/8106 involving special audio data, e.g. different tracks for different languages
• CPC Class Codes: H04N 5/775 between a recording apparatus and a television receiver
• CPC Class Codes: H04N 7/18 Closed-circuit television [CCTV] systems, i.e. systems in which the video signal is not broadcast

Abstract

An audio-visual presentation system delivering a presentation to a vehicle passenger compartment is provided that includes a video display mounted external to a vehicle passenger compartment and viewable from within the compartment. A controller provides a video signal to the display and an audio signal. The audio signal is broadcast by an antenna coupled to the controller as a radio frequency is received by a vehicle radio and discernable to a vehicle sound system. The audio-visual presentation system is particularly well suited as a method of education and sale regarding vehicle service products. Rather than providing a discernable audio signal through a vehicle sound system, it is appreciated that a portable radio set is readily placed within a vehicle passenger compartment or the audio signal delivered via a wireless network. A still further advantage is realized by providing a technician servicing the vehicle with a microphone operative to interrupt the audio signal of the presentation so as to convey vehicle service information regardless of whether the presentation is viewed within the vehicle compartment or in a remote waiting room. The audio-visual presentation is readily tailored to the past viewing and/or purchase history of a potential customer.

Claims

1. An audio-visual point of sale presentation system delivering a point of sale presentation comprising:

a video display;

a controller having an antenna providing an audio signal via a wireless network to a wireless receiver located within a vehicle passenger compartment, said controller able to receive prompts from the wireless receiver in response to the point of sale presentation.

2. The system of claim 1 wherein said video display is integrated with said wireless receiver.

3. The system of claim 1 wherein said video display is located within the vehicle passenger compartment.

4. The system of claim 1 wherein said wireless receiver is selected from the group consisting of:

a laptop computer, a cell phone, POD and a personal digital assistant.

5. The system of claim 1 further comprising a technician microphone operative to interrupt the audio signal from said controller.

6. The system of claim 1 wherein the radio frequency carrying the audio signal is an amplitude modulation waveform.

7. The system of claim 1 wherein said wireless receiver is a remote infrared controller.

8. The system of claim 1 wherein said wireless receiver is a keypad.

9. The system of claim 1 further comprising an information storage for information about a vehicle or the vehicle occupant.

10. An audio-visual point of sale presentation system delivering a presentation to a waiting room for a vehicle occupant awaiting vehicle service comprising:

an audio-visual display located within the waiting room;

a controller providing a video signal and an audio signal to said display; and

a technician microphone operative to interrupt the audio signal of the point of sale presentation.

11. The system of claim 10 wherein the audio signal and said technician microphone operate on a common frequency.

12. The system of claim 10 further comprising an information storage for information about a vehicle or the vehicle occupant.

13. An audio-visual point of sale presentation system comprising:

an audio-visual display;

a controller providing a video signal to said display and an audio signal to a speaker; and

a product scanner prompting delivery of the point of sale presentation upon a product barcode or radio frequency identification tag scan.

14. The system of claim 13 further comprising an Internet link allowing information associated with the product or the presentation to be emailed.