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METHODS AND SYSTEMS TO PERSONALIZE CONTENT STREAMS

  • US 20110145370A1
  • Filed: 08/31/2010
  • Published: 06/16/2011
  • Est. Priority Date: 08/31/2009
  • Status: Abandoned Application
First Claim
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1. A system, comprising:

  • a content delivery system to receive a media content request from a media consumer system, to identify a user from the request, to forward the request to a media streaming system, to request personalized media content corresponding to the user, to receive streaming media from the media streaming system and to forward the streaming media to the user, to identify a placeholder associated with the streaming media, and to insert the personalized media content in the media stream in accordance with the placeholder in real-time.

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