SYSTEMS AND METHODS FOR PROVIDING INFORMATION AND CONDUCTING BUSINESS USING THE INTERNET

• US 20110161180A1
• Filed: 03/04/2011
• Published: 06/30/2011
• Est. Priority Date: 01/10/2006
• Status: Abandoned Application

• Current Assignee: Paxfire, Inc.
• Original Assignee: Paxfire, Inc.
• Inventors: Sullivan, Michael
• Application Number:
  US13/040,927
• Publication Number:
  US 20110161180A1
• Time in Patent Office: Days
• US Class Current: 705/14.69
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0247 Calculate past, present or future revenues
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

The present invention provides systems and methods of doing business that provide revenue streams to ISP based on advertising revenue for advertisements displayed to ISP customers as a result of Internet communication sessions. In certain configurations, the invention provides redirect services based on pre-defined criteria, and displays advertising on redirection landing pages.

Claims

1-20. -20. (canceled)

21. A method of generating revenue using a computer, said method comprising:

receiving one or more IP address lookup requests from two or more users of two or more different ISPs;

analyzing the lookup requests for one or more pre-defined bit strings, wherein at least one of the pre-defined bit strings indicates the protocol associated with the request; and

redirecting the users to IP addresses containing landing pages that are dynamically built by providing IP addresses for landing pages that are generated only if the pre-defined bit string indicates that the protocol associated with the request is a pre-defined protocol,

wherein the provided IP address is a different IP address than the IP address requested in the lookup request,

wherein the landing pages comprise information that is relevant to the IP address requests but do not include the content of the requested IP address,

wherein the content provided in the landing page is provided instead of the content contained at the requested IP address, and

wherein the landing pages include advertising; and

generating revenue by including the advertising.

22. The method of claim 21, wherein the revenue is obtained by an advertiser, an advertising content provider, a content provider, an entity controlling the communication analysis and redirection services, an ISP, the user, or a combination of two or more of these.

23. The method of claim 22, wherein the entity controlling the communication analysis and redirection generates revenue from the advertiser based on advertisements supplied on a redirection page generated by the entity.

24. The method of claim 21, wherein revenue is generated from fixed monthly fees or per-transaction fees.

25. The method of claim 21, wherein revenue is generated by an advertiser from a user through the viewing of an ad, clicking on an ad or the purchase of a service or good from the advertiser by the user as a result of display of the advertiser'"'"'s advertisement on the redirection landing page.

26. The method of claim 25, wherein revenue generated by the advertiser is shared with an advertising content provider, a content provider, an entity controlling the communication analysis and redirection services, an ISP, the user, or a combination of two or more of these.

27. The method of claim 25, wherein revenue generated by the advertiser is shared with an ISP from whom the user has contracted for Internet service.

28. The method of claim 25, wherein revenue generated by the advertiser is shared with the user.

29. The method of claim 28, wherein a portion of the revenue generated by the entity is shared with an ISP from whom the user has contracted for Internet service.

30. The method of claim 21, wherein revenue is generated by an advertiser, an advertising content provider, a search result content provider, an ISP, a secondary service provider, and a user.

31. A computer system for controlling Internet communication traffic, said system comprising:

at least one DNS server that provides Internet Protocol (IP) address look-up functions;

at least one first processor that;

receives IP address lookup requests from at least two different users of at least two different ISPs;

analyzes the lookup requests for one or more pre-defined bit strings, wherein at least one of the pre-defined bit strings indicates the protocol associated with the request; and

provides an IP address for a landing page that is generated only if the pre-defined bit string indicates that the protocol associated with the request is a pre-defined protocol,

wherein the provided IP address is a different IP address than the IP address requested in the lookup request; and

at least one second processor that dynamically builds the landing page at the different IP address based on information in the request, wherein the content of the landing page is provided instead of the content provided at the requested IP address and does not include the content of the requested IP address.

32. The system of claim 31, wherein the second processors comprises part of a web server that analyzes requests received and returns content consisting of any combination of search results, advertisements, or other special content.

33. The system of claim 31, wherein the user is a human being or a machine executing a program.

34. The system of claim 31, wherein the DNS server is under the control of an ISP from which the user has contracted for Internet service, and the first processor is under the control of a secondary service provider, which is not the ISP.

35. The system of claim 31, wherein the DNS server and the first processor are under the control of a secondary service provider, which is not an ISP from which any user has contracted for Internet service.

36. The system of claim 31, further comprising at least two ISPs from which the users contract for Internet service.

37. The system of claim 36, wherein one or more ISP uses the DNS and/or first processor under the control of a secondary service provider.

38. The system of claim 37, wherein all DNS and first processors are under the control and ownership of the secondary service provider.