TWO-WAY MARKETING PERSONALIZED DESKTOP APPLICATION
First Claim
1. A method comprising:
- displaying a display item on a graphic user interface of a customer computerized device;
receiving, by said customer computerized device, a first data feed from at least one third-party computerized device by way of a computerized network connected to said customer computerized device, said first data feed being displayed through said display item;
receiving, by said graphic user interface, customer interaction information when a customer interacts with said display item;
transmitting said customer interaction information to said third-party computerized device by way of said customer computerized network; and
receiving, by said customer computerized device, a second data feed from said third-party computerized device by way of said computerized network, said second data feed being customized for said customer based on said customer interaction information.
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0 Petitions
Accused Products
Abstract
A method and system receives a first data feed from at least one third-party computerized device by way of a computerized network connected to the customer computerized device. This first data feed is displayed through the display item. The graphic user interface receives customer interaction information when the customer interacts with the display item. The method transmits such customer interaction information to the third-party computerized device by way of the customer computerized network. The customer computerized device then receives a second data feed from the third-party computerized device by way of the computerized network. The second data feed is different than the first data feed and the second data feed is based on the customer interaction information and/or the group usage statistics.
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Citations
20 Claims
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1. A method comprising:
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displaying a display item on a graphic user interface of a customer computerized device; receiving, by said customer computerized device, a first data feed from at least one third-party computerized device by way of a computerized network connected to said customer computerized device, said first data feed being displayed through said display item; receiving, by said graphic user interface, customer interaction information when a customer interacts with said display item; transmitting said customer interaction information to said third-party computerized device by way of said customer computerized network; and receiving, by said customer computerized device, a second data feed from said third-party computerized device by way of said computerized network, said second data feed being customized for said customer based on said customer interaction information. - View Dependent Claims (2, 3, 4, 5)
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6. A method comprising:
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displaying a display item on a graphic user interface of a customer computerized device; receiving, by said customer computerized device, a first data feed from at least one third-party computerized device by way of a computerized network connected to said customer computerized device, said first data feed being displayed through said display item; monitoring usage of a plurality of display items on a plurality of different computerized devices operated by a plurality of different users to gather group usage statistics relating to said display items; and receiving, by said customer computerized device, a second data feed from said third-party computerized device by way of said computerized network, said second data feed being customized for said customer based on said group usage statistics. - View Dependent Claims (7, 8, 9, 10)
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11. A method comprising:
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displaying an instance of a marketing display item comprising one of a widget and a gadget on a graphic user interface of a customer computerized device, said marketing display item comprising marketing information, links to resources, and links to other applications; receiving, by said customer computerized device, a first data feed from at least one purveyor computerized device by way of a computerized network connected to said customer computerized device, said first data feed being displayed through said marketing display item; receiving, by said graphic user interface, customer interaction information when a customer interacts with said marketing display item; transmitting said customer interaction information to said purveyor computerized device by way of said customer computerized network; and receiving, by said customer computerized device, a second data feed from said purveyor computerized device by way of said computerized network, said second data feed being different than said first data feed, and said second data feed being customized for said customer based on said customer interaction information. - View Dependent Claims (12, 13, 14, 15)
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16. A computer program storage medium tangibly embodying a computer program comprising instructions executable by a computer to perform a method comprising:
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displaying a display item on a graphic user interface of a customer computerized device; receiving, by said customer computerized device, a first data feed from at least one third-party computerized device by way of a computerized network connected to said customer computerized device, said first data feed being displayed through said display item; receiving, by said graphic user interface, customer interaction information when a customer interacts with said display item; transmitting said customer interaction information to said third-party computerized device by way of said customer computerized network; and receiving, by said customer computerized device, a second data feed from said third-party computerized device by way of said computerized network, said second data feed being customized for said customer based on said customer interaction information. - View Dependent Claims (17, 18, 19, 20)
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Specification