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MONITORING RETAIL TRANSACTIONS ASSOCIATED WITH A FINANCIAL INSTITUTION-BASED MERCHANT OFFER PROGRAM AND DETERMINING SAVINGS METRICS

  • US 20110191239A1
  • Filed: 01/25/2011
  • Published: 08/04/2011
  • Est. Priority Date: 01/29/2010
  • Status: Active Grant
First Claim
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1. A method for providing savings monitoring in a financial institution-based merchant offer program, the method comprising:

  • monitoring, via a computing device processor, merchant transactions conducted by a financial institution customer to identify one or more first merchant transactions, wherein the first merchant transactions are based on customer acceptance of first merchant offers associated with the financial institution-based merchant offer program;

    determining, via a computing device processor, one or more savings metrics associated with the first customer transactions and based on savings realized from acceptance of the first merchant offers; and

    providing the one or more savings metrics to the financial institution customer.

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