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SYSTEMS FOR AND METHODS FOR DETECTING URL WEB TRACKING AND CONSUMER OPT-OUT COOKIES

  • US 20110191664A1
  • Filed: 02/04/2010
  • Published: 08/04/2011
  • Est. Priority Date: 02/04/2010
  • Status: Abandoned Application
First Claim
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1. A tangible computer readable medium comprising computer executable instructions, embedded in the medium, for detecting anti-tracking information, the instructions comprising instructions for:

  • initiating an opt-out cookie web crawler configured for;

    accessing a first plurality of web sites;

    identifying opt-out cookie information in web page content of the first plurality of web pages;

    processing identified opt-out cookie information to determine a definitive uniform resource locator (URL) of an opt-out cookie;

    recording opt-out cookie URL information including information indicative of the definitive URL in an opt-out cookie URL database; and

    making the opt-out cookie URL database accessible to an anti-tracking application; and

    initiating a web browser rendering engine configured for;

    accessing a second plurality of web sites;

    processing web page content in the second plurality of web sites, wherein the web page content includes at least one of image content, web browser cookie content, and executable script content;

    logging communications traffic generated by said processing of said web page content wherein said communications traffic is indicative of communications traffic resulting from a web browser processing the web page content;

    analyzing the logged communications traffic to identify URL tracking patterns; and

    maintaining a database of URL tracking information based, at least in part, on the identified tracking patterns.

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