Credit Card with E-paper Display for Advertisement

• US 20110196740A1
• Filed: 02/06/2010
• Published: 08/11/2011
• Est. Priority Date: 02/06/2010
• Status: Abandoned Application

• Current Assignee: Yang Pan
• Original Assignee: Yang Pan
• Inventors: Pan, Yang
• Application Number:
  US12/701,554
• Publication Number:
  US 20110196740A1
• Time in Patent Office: Days
• US Class Current: 705/14.53
• CPC Class Codes: G06Q 20/3274 using a pictured code, e.g. barcode or QR-code, being displayed on the M-device
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G07F 7/08 by coded identity card or credit card or other personal identification means without personal verification means G07F7/02
• CPC Class Codes: G07F 7/0806 Details of the card record carriers per se G06K
• CPC Class Codes: H04M 3/4878 Advertisement messages

Abstract

A novel credit or charging card is disclosed. According to one implementation, the card comprises an e-paper type of display on at least one of two surfaces of the card. An advertising message may be displayed. The advertising message may be replaced by a new one when the card is connected to a card reader. According to one embodiment of the invention, the card and the reader are connected wirelessly. RF power provided by the card reader powers an operation of refreshing the displayed message. The advertising message may be based upon a user'"'"'s profile, the purchase history and the location as defined by the card reader.

Claims

1. An advertising message delivery system comprising:

a. a credit or a charging card with an electrically replaceable display at least on one surface;

b. a card reader; and

c. a server,

wherein said card and said card reader are connectable through a communication link and said server and said card reader are connectable through a communication network.

2. The system as recited in claim 1, wherein said display further comprising an e-paper type of display.

3. The system as recited in claim 1, wherein said communication link further comprising a wireless communication link including a RF communication link.

4. The system as recited in claim 1, wherein said communication link further comprising a wired communication link.

5. The system as recited in claim 1, wherein said card further comprising a power supply.

6. The system as recited in claim 5, wherein said power supply further comprising a power supply unit selected from the following group:

a. a RF power receiver;

b. a battery; and

c. a photo energy collecting device.

7. The system as recited in claim 1, wherein said card further comprising:

a. a low power processor;

b. a storage unit; and

c. a display driver.

8. The system as recited in claim 1, wherein said system further comprising one or a plurality of advertisers that are connectable to said server.

9. The system as recited in claim 1, wherein said communication network comprising the Internet or public telephone networks.

10. A method of delivering an advertising message to a user of a credit or a charging card comprising an electrically replaceable display on at least one surface of the card, the method comprising:

a. binding the card and a card reader;

b. receiving the advertising message by the card from the reader; and

c. displaying received advertising message.

11. The method as recited in claim 10, wherein said method further comprising a step of receiving power from said reader for powering operation of said card.

12. The method as recited in claim 11, wherein said power transferred from the reader may be in a form of RF power or photo energy.

13. The method as recited in claim 10, wherein said advertising message may be selected based upon:

a. the user'"'"'s personal profile; and

/or

b. the user'"'"'s purchase history; and

/or

c. the user'"'"'s present location as defined by the location of the card reader.

14. The method as recited in claim 10, wherein said method further comprising a step of transferring the advertising message from a server to the card reader, wherein the server and the card reader are connected through a communication network including the Internet or public phone networks.

15. The method as recited in claim 10, wherein said advertising message including a commercial incentive associated with the use of said card.

16. A credit or a charging card comprising a display with an electrically replaceable image on at least one of two surfaces of the card.

17. The card as recited in claim 16, wherein said display further comprising an e-paper type of display.

18. The card as recited in claim 16, wherein said card further comprising a wireless communication unit.

19. The card as recited in claim 16, wherein said card further comprising a power supply.

20. The card as recited in claim 19, wherein said power supply further comprising a power supply unit selected from the following group:

a. a RF power receiver;

b. a battery; and

c. a photo energy collecting device.