VALUE DETERMINATION FOR MOBILE TRANSACTIONS

• US 20110196761A1
• Filed: 02/05/2010
• Published: 08/11/2011
• Est. Priority Date: 02/05/2010
• Status: Active Grant

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Callahan, David S., Ionescu, Marius, Narula, Vijay, Copparam, Srivaths B., Kuttiyan, Sirius
• Granted Patent: US 8,380,576 B2
• Time in Patent Office: Days
• US Class Current: 705/27.1
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 20/322 Aspects of commerce using mobile devices [M-devices]
• CPC Class Codes: G06Q 30/00 Commerce
• CPC Class Codes: G06Q 30/0641 Shopping interfaces
• CPC Class Codes: G06Q 40/12 Accounting
• CPC Class Codes: G06Q 40/123 Tax preparation or submission

Abstract

Various embodiments provide techniques for determining a value share of a mobile transaction for one or more entities associated with the mobile transaction. Examples of mobile transactions include purchases of content such as applications, games, video, audio, graphics, and so on. In one or more embodiments, value share rules can be created and reconfigured. The value share rules specify a share of a transaction value (e.g., a percentage of revenue generated from a purchase of content) that an entity involved in a particular mobile transaction is credited with. In one example scenario, a user of a mobile device purchases an application for the mobile device. A value share rule can be applied to the application purchase amount to determine a share of the application purchase amount that is to be credited to a mobile operator that provides service for the mobile device.

Claims

1. A computer-implemented method comprising:

receiving rule parameter values via a graphical interface;

receiving a value share rate via the graphical user interface; and

generating a value share rule using the rule parameter values and the value share rate, the value share rule indicating a value share for a mobile transaction and the graphical interface being configured to enable the value share rule to be dynamically reconfigured.

2. The computer-implemented method of claim 1, wherein the mobile transaction comprises a purchase of content via a mobile device.

3. The computer-implemented method of claim 2, wherein the content comprises one or more of an application, a game, video content, or audio content.

4. The computer-implemented method of claim 1, wherein the value share comprises a revenue share amount of a purchase of content as part of the mobile transaction.

5. The computer-implemented method of claim 1, wherein the graphical interface is configured to manage value share rules for multiple different sets of entities.

6. The computer-implemented method of claim 5, wherein the multiple different sets of entities comprise a plurality of different mobile operators and a mobile marketplace host.

7. The computer-implemented method of claim 1, further comprising:

receiving one or more mobile transaction parameters associated with the mobile transaction; and

determining the value share of the mobile transaction by applying the value share rule to the one or more mobile transaction parameters.

8. The computer-implemented method of claim 7, wherein the one or more mobile transaction parameters comprise one or more of a mobile operator associated with the mobile transaction, a payment type associated with the mobile transaction, or a category of content purchased as part of the mobile transaction.

9. A computer-implemented method comprising:

receiving information pertaining to a mobile transaction;

analyzing the information to determine one or more transaction parameter values of the mobile transaction;

determining a value share rule from a set of hierarchical value share rules that applies to the mobile transaction by determining that one or more rule parameter values associated with a determined value share rule are a more specific match to the one or more transaction parameter values than rule parameter values associated with other value share rules of the set of hierarchical value share rules; and

determining a value share amount of the mobile transaction for an entity by applying the determined value share rule to a value associated with the mobile transaction.

10. The computer-implemented method of claim 9, wherein the mobile transaction comprises a purchase of content via a mobile device.

11. The computer-implemented method of claim 9, wherein the value share amount comprises a percentage of a purchase price of content.

12. The computer-implemented method of claim 9, wherein the value share amount comprises a tax amount for a purchase price of content.

13. The computer-implemented method of claim 9, wherein the determined value share rule is dynamically reconfigurable via input to a graphical interface.

14. The computer-implemented method of claim 9, wherein the one or more rule parameter values associated with the determined value share rule comprise an effective date associated with the value share rule.

15. One or more computer-readable storage media embodying computer-executable instructions that are executable to:

receive transaction parameter values for a mobile transaction;

determine which value share rule of a set of value share rules is a more specific match to the mobile transaction by;

comparing one or more rule parameter values for each value share rule of the set of value share rules to the transaction parameter values; and

determining which value share rule of the set of value share rules includes more rule parameter values that match the transaction parameter values; and

determine a value share amount of a value of the mobile transaction by applying a determined value share rule to the value of the mobile transaction.

16. The one or more computer-readable storage media as recited in claim 15, wherein the determined value share rule is based on a value share agreement between entities associated with the mobile transaction.

17. The one or more computer-readable storage media as recited in claim 15, wherein the value share amount of the value of the mobile transaction comprises a percentage of a content purchase price.

18. The one or more computer-readable storage media as recited in claim 15, wherein the computer-executable instructions are further executable to generate a graphical interface configured to enable one or more of the value share rules of the set of value share rules to be dynamically reconfigured.

19. The one or more computer-readable storage media as recited in claim 18, wherein the graphical interface is configured to enable the one or more of the value share rules of the set of value share rules to be dynamically reconfigured by enabling one or more of rule parameters or rule parameters values associated with the one or more of the value share rules to be changed via input to the graphical interface.

20. The one or more computer-readable storage media as recited in claim 15, wherein the computer-executable instructions are further executable to report the value share amount of the value of the mobile transaction to cause an entity associated with the mobile transaction to be credited with the value share amount.