METHOD AND SYSTEM FOR DELIVERING CLOSED-AUDIENCE CONTENT TO A CLOSED MOBILE AUDIENCE

• US 20110203006A1
• Filed: 02/15/2011
• Published: 08/18/2011
• Est. Priority Date: 02/15/2010
• Status: Abandoned Application

• Current Assignee: Unwired Planet LLC (JP Morgan Chase & Co)
• Original Assignee: Openwave Systems Incorporated (JP Morgan Chase & Co)
• Inventors: Gopalakrishnan, Kumar
• Application Number:
  US13/028,031
• Publication Number:
  US 20110203006A1
• Time in Patent Office: Days
• US Class Current: 726/29
• CPC Class Codes: G06F 21/1012 to domains
• CPC Class Codes: G06F 21/1015 to users
• CPC Class Codes: G06F 2221/2117 User registration
• CPC Class Codes: G06F 2221/2137 Time limited access, e.g. to a computer or data
• CPC Class Codes: G06F 2221/2149 Restricted operating environment
• CPC Class Codes: G06Q 30/0283 Price estimation or determination
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: H04L 63/104 Grouping of entities
• CPC Class Codes: H04L 67/06 specially adapted for file transfer, e.g. file transfer protocol [FTP]
• CPC Class Codes: H04W 4/18 Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals

Abstract

A method and system for delivering closed-audience content to a closed mobile audience is described. In one embodiment, a method for delivering closed-audience content to a closed mobile audience is described. The method for delivering closed-audience content to a closed mobile audience involves obtaining closed-audience content, establishing a closed mobile audience, identifying a mobile user or a mobile device as being part of the closed mobile audience, and delivering the closed-audience content to the mobile user or the mobile device. Other embodiments are also described.

Claims

1. A method for delivering closed-audience content to a closed mobile audience, the method comprising:

obtaining closed-audience content;

establishing a closed mobile audience;

identifying a mobile user or a mobile device as being part of the closed mobile audience; and

delivering the closed-audience content to the mobile user or the mobile device.

2. The method of claim 1 further comprising providing a content trial period to the closed mobile audience so that the closed mobile audience accesses at least part of the closed-audience content free of charge during the content trial period.

3. The method of claim 1, wherein delivering the closed-audience content comprises delivering the closed-audience content in a multimedia message.

4. The method of claim 1 further comprising:

authorizing the mobile user or the mobile device to access the closed-audience content; and

accounting for access to the closed-audience content of the mobile user or the mobile device.

5. The method of claim 1 further comprising charging for adding additional content to the closed-audience content.

6. The method of claim 1 further comprising optimizing the closed-audience content for delivery.

7. The method of claim 6, wherein optimizing the closed-audience content for delivery comprising optimizing the closed-audience content using characteristics of the mobile user or the mobile device.

8. The method of claim 6, wherein optimizing the closed-audience content for delivery comprising optimizing the closed-audience content using characteristics of the closed-audience content.

9. The method of claim 1, wherein delivering the closed-audience content comprises delivering the closed-audience content via an open-access wireless network.

10. The method of claim 9 further comprising optimizing the closed-audience content using characteristics of the open-access wireless network.

11. A system for delivering closed-audience content to a closed mobile audience, the system comprising:

a closed-audience content obtainer configured to obtain closed-audience content;

a closed mobile audience establisher configured to establish a closed mobile audience;

a closed mobile audience identifier configured to identify a mobile user or a mobile device as being part of the closed mobile audience; and

a closed-audience content delivery module configured to deliver the closed-audience content to the mobile user or the mobile device.

12. The system of claim 11 further comprising a mobile audience manager configured to provide a content trial period to the closed mobile audience so that the closed mobile audience accesses at least part of the closed-audience content free of charge during the content trial period.

13. The system of claim 11, wherein the closed-audience content delivery module is further configured to deliver the closed-audience content in a multimedia message.

14. The system of claim 11 further comprising:

an authorization module configured to authorize the mobile user or the mobile device to access the closed-audience content; and

an accounting module configured to account for access to the closed-audience content of the mobile user or the mobile device.

15. The system of claim 11 further comprising an accounting module configured to charge for adding additional content to the closed-audience content.

16. The system of claim 11 further comprising a content delivery optimizer configured to optimize the closed-audience content for delivery.

17. The system of claim 16, wherein the content delivery optimizer is further configured to optimize the closed-audience content using characteristics of the mobile user or the mobile device.

18. The system of claim 16, wherein the content delivery optimizer is further configured to optimize the closed-audience content using characteristics of the closed-audience content.

19. The system of claim 11, wherein the closed-audience content is delivered via an open-access wireless network.

20. The system of claim 19 further comprising a content delivery optimizer configured to optimize the closed-audience content using characteristics of the open-access wireless network.

21. An enterprise network system for delivering closed-audience content to a closed mobile audience, the enterprise network system comprising:

a closed-audience content database configured to store closed-audience content;

a mobile audience manager configured to establish a closed mobile audience and to identify a mobile user or a mobile device as being part of the closed mobile audience;

a content server configured to serve the closed-audience content to the mobile user or the mobile device over a delivery protocol; and

a content delivery optimizer configured to optimize the closed-audience content for delivery over an open-access wireless network.

22. A content presentation system comprising:

an open-access wireless network;

a set of mobile users or mobile devices that communicate via the open-access wireless network, wherein a subset of the set of mobile users or mobile devices forms a closed mobile audience; and

a closed-audience delivery system configured to obtain closed-audience content, to establish and to manage the closed mobile audience, to identify a mobile user or a mobile device as being part of the closed mobile audience, and to deliver the closed-audience content to the mobile user or the mobile device over the open-access wireless network.