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TARGETING APPLICATIONS BASED ON MOBILE OPERATOR

  • US 20110258249A1
  • Filed: 04/15/2010
  • Published: 10/20/2011
  • Est. Priority Date: 04/15/2010
  • Status: Active Grant
First Claim
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1. A system for selecting applications for presentation to a mobile computing device, said system comprising:

  • a memory area for storing metadata associated with a plurality of mobile applications, said metadata identifying one or more mobile operators associated with each of the plurality of mobile applications, said metadata further identifying one or more device manufacturers associated with each of the plurality of mobile applications, said plurality of mobile applications being associated with a mobile applications store; and

    a processor programmed to;

    receive a request from a mobile computing device for information relating to one or more of the plurality of mobile applications;

    determine, from the received request, one of the mobile operators associated with the mobile computing device and one of the device manufacturers associated with the mobile computing device;

    identify, based on the determined mobile operator and the determined device manufacturer, a set of mobile applications available to the mobile computing device; and

    provide metadata associated with the identified set of mobile applications to the mobile computing device.

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