Leveraging a Power Distribution System to Provide a Mobile Marketing Platform
First Claim
1. A method for accessing power from a power station of a distributed power system, wherein the distributed power system comprises a plurality of power stations and a server for authorizing access to power of each power station, the method comprising:
- providing an application that runs on an electronic device and that sends to the server a request to access power from a power station at a particular establishment;
receiving a message for enabling access to power of said power station; and
establishing a connection between said application and at least one server that hosts content for the particular establishment, said connection for passing, from the server to the application, content for the particular establishment.
1 Assignment
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Accused Products
Abstract
Some embodiments leverage a power distribution system to provide a mobile platform with which establishments can connect to users and provide targeted advertising and marketing to the user. Specifically, the power distribution system includes several distributed power stations and a server that authorizes access to power of each power station. Additionally, the power distribution system provide a mobile application that runs on an electronic device and that sends to the server a request to access power from a power station at a particular establishment. Through the mobile application, establishments can provide content that includes advertising, promotions, and other information to keep the users interested in the goods and services of the establishments. The advertising, promotions, and other information may be customized per user based on previous user information or activity that is logged by the mobile application.
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Citations
20 Claims
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1. A method for accessing power from a power station of a distributed power system, wherein the distributed power system comprises a plurality of power stations and a server for authorizing access to power of each power station, the method comprising:
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providing an application that runs on an electronic device and that sends to the server a request to access power from a power station at a particular establishment; receiving a message for enabling access to power of said power station; and establishing a connection between said application and at least one server that hosts content for the particular establishment, said connection for passing, from the server to the application, content for the particular establishment. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A method for utilizing a power distribution system comprising a plurality of portable power stations to provide a wirelessly accessible platform with which to connect to users, the method comprising:
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activating a service provided by a power station of the plurality of power stations using an application that interfaces with the power distribution system, wherein said application runs on a user device; presenting on the application, content for at least one of a good or a service that is affiliated with an establishment that hosts said power station; monitoring user interactions with said content using the application; and customizing the content that is presented on the application based on said monitored user interactions. - View Dependent Claims (15, 16, 17, 18, 19)
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20. A computer readable storage medium storing a computer program for accessing power from a power station of a distributed power system, wherein the distributed power system comprises a plurality of power stations and a server for authorizing access to power of each power station, the computer program for execution by at least one processor, the computer program comprising:
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a set of instructions for providing an application that runs on an electronic device and that sends to the server a request to access power from a power station at a particular establishment; a set of instructions for receiving a message to enable access to power of said power station; and a set of instructions for establishing a connection between said application and at least one server that hosts content for the particular establishment, said connection for passing, from the server to the application, content for the particular establishment.
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Specification