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SYSTEM AND METHOD FOR FILTERING, DISTRIBUTING AND ROUTING SALES LEADS

  • US 20110264479A1
  • Filed: 04/27/2011
  • Published: 10/27/2011
  • Est. Priority Date: 04/27/2010
  • Status: Active Grant
First Claim
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1. A method of managing leads, comprising the steps of:

  • (a) receiving a plurality of leads;

    (b) classifying each lead by type;

    (c) selecting a first criteria as a function of the classification of the lead;

    (d) comparing each lead against the selected criteria and assigning a score to the lead as a function of compliance of the lead with the first criteria;

    (e) accepting a lead if the lead score exceeds a first predetermined threshold;

    (f) accessing a memory device identifying available representatives;

    (g) selecting a second criteria as a function of the accepted lead;

    (h) comparing an available representative against the second criteria and assigning a score to the representative as a function of compliance of the available representative with the second criteria;

    (i) qualifying a representative if the representative score exceeds a second predetermined threshold;

    (j) selecting one of a plurality of qualified representatives as a function of a distribution algorithm; and

    (k) distributing the accepted lead to the selected representative.

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