FINDIT PRODUCT LOCATOR

• US 20110264520A1
• Filed: 12/10/2010
• Published: 10/27/2011
• Est. Priority Date: 12/10/2009
• Status: Abandoned Application

• Current Assignee: John Christopher Puhakka
• Original Assignee: John Christopher Puhakka
• Inventors: Puhakka, John Christopher
• Application Number:
  US12/964,944
• Publication Number:
  US 20110264520A1
• Time in Patent Office: Days
• US Class Current: 705/14.49
• CPC Class Codes: G01C 21/206 specially adapted for indoor navigation
• CPC Class Codes: G01C 21/3423 Multimodal routing, i.e. combining two or more modes of transportation, where the modes can be any of, e.g. driving, walking, cycling, public transport
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0639 Item locations

Abstract

Findit is an invention in the field of navigation, search and communication methodologies with electronical devices. Invention makes possible to guide the user (with a smart phone or smilar mobile device equipped with navigation technology) from media (online, printed, radio and TV) directly to a location. Upon receiving a message with the item'"'"'s location information, user can start navigation to it directly. In the message information can be displayed. During navigation, information can be fed to the user by broadcasting methods such as podcasts by using the navigation message and navigation program as delivery platform in real-time.

Claims

1. “

Findit”

is computer information system that is arranged to perform a function to guide the user from media to its location in real world. “

Findit”

records the floor plan and item placement in a space such as a storeroom and creates a known location in coordinate system for the space and items in it. The information in the system is made available to users in media such as online search engines, websites, printed media like newspapers and magazines, billboards and broadcast media TV and radio. Information can be transmitted to devices such as computers and mobile electronic devices via different methods supported by such devices such as the Internet, SMS or email messages, bluetooth etc. Upon receiving the information from “

Findit”

system, a device with navigation functionality can guide the user to the location of the item.

2. A method according to claim 1, wherein GPS signals are used to compute the location of the device in relation to the item (product) and guide the user in to it. Where GPS signal is not available (such as indoors), local positioning methods are employed using available signals such as Cellular base stations, Wi-Fi, WLAN, RFID, and Pseudolites etc. are used for triangulatation and calculatation of the position of the user'"'"'s device in relation to the item in the space.

3. A method according to claim 1, wherein the system replaces time spent on product location advising by human resources (sales people etc.).

4. A method according to claim 1, wherein making navigation to the item possible creates consumer preference (store/manufacturer etc.).

5. A method according to claim 1, where in new way to deliver ads and messages is created. Consumer can be delivered targeted messages during navigation. Information can be fed to the user in real-time by broadcasting methods such as podcasts by using the navigation message, navigation program and electronic devices'"'"'s capabilies as delivery platform.